Greatest Hits Liverpool

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Coordinates: 53°24′22″N 2°58′55″W / 53.4062°N 2.9819°W / 53.4062; -2.9819

Greatest Hits Liverpool, North West & North Wales
CityLiverpool
Broadcast areaLiverpool, North West and North Wales
SloganGood Times Sound Like This
FrequencyFM: 105.9
DAB: 11B
First air date1991
FormatOldies
OwnerBauer Radio
Sister stationsRadio City
Radio City Talk
Websiteplanetradio.co.uk/greatest-hits/liverpool-north-west-north-wales/

Greatest Hits Liverpool, North West & North Wales is a Independent Local Radio station, based in Liverpool and serving Merseyside, Cheshire and North Wales on 105.9 FM. It is a sister station to Radio City and Radio City Talk, sharing studios atop Radio City Tower in Liverpool city centre. It is owned and operated by Bauer Radio as part of the Greatest Hits Radio network.

Coverage[edit]

Although intended mostly for Merseyside, like its sister station, it serves Flintshire, northern Denbighshire, Greater Wrexham and eastern Greater Conwy in Wales; northern Cheshire, some parts of Greater Manchester and south-western Lancashire in England via signal overspill.[1] In the past, the station has been telephoned from the island of Anglesey.

History[edit]

Magic 1548 logo used from 1998 to 2015.

Originally it was known as "1548 City Talk", this service existed between 1989 and 1991 originally between 0700 and 1900 on weekdays. It was not a success, and a "Gold" format of music was introduced as the station initially became "Radio City Gold", and then "City Gold".

Radio City was purchased by EMAP in 1998, and City Gold was rebranded Magic 1548 as part of the network of Magic stations on AM. In December 2001, EMAP decided that it was more economical for the Magic network to share off-peak programmes and in line with the other Magic AM stations began networking between 10am-2pm, 7pm-10am, and then 2am-6am (because of Pete Price's phone-in, which switched stations in January 2006). This resulted in Magic 1548 having more local programming on weekdays. During these hours it was simply known as Magic, although there were local commercial breaks, and local news on the hour.

In January 2003, the station ceased networking with the London station, Magic 105.4, and a regional network was created with Piccadilly Magic 1152 in Manchester at the hub at the weekend and Magic 1152 in Newcastle during the week. During networked hours, local adverts are aired, as well as a local news summary on the hour.

From July 2006, more networking was introduced across the Northern Magic AM network which meant only 4 hours a day was to be presented from the local studios, between 06:00 and 10:00am. In April 2012 Magic 1548, inline with the majority of other Magic North stations, dropped local weekend breakfast shows.

Between March 2013 and December 2014, weekday breakfast was syndicated from Piccadilly Magic 1152 in Manchester. Local news and traffic bulletins were reintroduced in January 2015, when the station rebranded as Radio City 2, as part of the launch of the Bauer City 2 network.[2]

In July 2015, Bauer submitted a formal request to OFCOM to swap Radio City 2's format and frequencies with that of Radio City Talk. The company proposed to reintroduce local breakfast and drive time programming to the station and an enhanced local news service, alongside programming provided by the City 2 network.[3] The request was approved three months later and the switchover took place on Monday 7 December 2015.[4][5]

On 7 January 2019, Radio City 2 rebranded as Greatest Hits Liverpool, North West & North Wales.[6]

Programming[edit]

Greatest Hits Liverpool produces a mix of local and networked programming from its studios at the Radio City Tower.

On weekdays, the station's breakfast and evening shows are networked to Greatest Hits Radio's stations in northern England and the West Midlands. The station also produces a networked Saturday afternoon show and a local late night show, presented by Pete Price, on Sunday nights (simulcast with Radio City Talk).[7]

The rest of Greatest Hits Liverpool's output originates from the network's Manchester and Birmingham studios, the studios of Clyde 2 in Glasgow and Bauer's Golden Square headquarters in Soho.

News[edit]

Greatest Hits Liverpool broadcasts local news bulletins hourly from 6am to 7pm on weekdays and from 7am to 1pm at weekends. Headlines are broadcast on the half-hour during weekday breakfast and drivetime shows, alongside traffic bulletins. National bulletins from Sky News Radio are carried at other times.

References[edit]

External links[edit]