Guido Barilla

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Guido Barilla
Born (1958-07-30) 30 July 1958 (age 60)
Milan, Italy
ResidenceParma, Italy
Net worthUS$1.1 billion (October 2018)[1]
Titlechairman and CEO of Barilla Group
Parent(s)Pietro Barilla
RelativesLuca Barilla (brother)
Paolo Barilla (brother)

Guido Barilla (born 30 July 1958) is an Italian billionaire businessman, and the chairman and CEO of Barilla Group, the world's largest pasta company, which is 85% owned by Guido, his brothers Paolo and Luca, and a sister.[1]

Guido Barilla was born on 30 July 1958 in Milan, Italy.[2]

In 2013, he caused outrage when he stated that Barilla's advertising would only use the "classic family", and that "For us the concept of the sacred family remains one of the basic values of the company".[3] This led to widespread calls for a consumer boycott.[4] The negative reaction led to change, and a year later, Barilla received a top rating from the Human Rights Campaign's list of employers who are LGBT-friendly.[5][6]

Barilla is married, with five children, and lives in Parma, Italy.[2]


  1. ^ a b "The World's Billionaires: Guido Barilla". Forbes. Retrieved 22 January 2017.
  2. ^ a b "GUIDO BARILLA - Science for Peace". Retrieved 2017-01-23.
  3. ^ Lizzy Davies. "Pasta firm Barilla boycotted over 'classic family' remarks | World news". The Guardian. Retrieved 2017-01-23.
  4. ^ "Italian pasta baron's anti-gay comment prompts boycott call". Reuters. 2013-09-26. Retrieved 2017-01-23.
  5. ^ Somashekhar, Sandhya (2014-11-19). "Human Rights Campaign says Barilla has turned around its policies on LGBT". The Washington Post. Retrieved 2017-01-23.
  6. ^ Wallace, Gregory (2014-11-19). "Barilla goes from worst to first on gay rights - Nov. 19, 2014". Retrieved 2017-01-23.