Henrik Purienne

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Henrik Purienne
Purienne, Venice Beach, 2013.png
1977 (1977) (age 43), Worcester, South Africa[1]
OccupationPhotographer, film director
Years active2003–present
StyleSnapshot aesthetic, documentary, natural beauty

Henrik Purienne (born as Benninghoff H. Puren; 1977), is a South African photographer, Film Director, and founder of fashion publication, Mirage. He is based in Cape Town.[2]

Early life[edit]

Purienne was born in Worcester, South Africa.


Purienne began his career making documentary films[3] influenced by the realist aesthetic of filmmakers such as Eric Rohmer and John Cassavetes. His subjects are predominantly natural looking girls often set against beach- or poolside situations.[4][5]

He has created advertising campaigns and editorials for the brands Louis Vuitton,[6] Maison Kitsuné,[7] American Apparel,[8] Maison Margiela,[9] Interview Magazine,[10] Playboy,[11] Vogue,[12] Lui,[13] and Purple often featuring contemporary 'it girls' such as Sky Ferreira,[14] Emily Ratajkowski,[15] Camille Rowe,[16] and Aymeline Valade.[17]

In 2009 he launched the fashion and culture publication Mirage.[18]


  • Purienne, Henrik (2013). Purienne. Prestel. ISBN 978-3-7913-4827-8.
  • Purienne, Henrik (2016). Holiday. Prestel. ISBN 978-3-7913-8271-5.


  • 2012 - D&AD Yellow Pencil, 'Professional Awards' category, for commercial film / campaign directed by Purienne, titled 'MK is...', for South African music television channel MK[19]



External links[edit]