IM Creator

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IM Creator
Private company
Industry Internet
Founded 2011; 6 years ago (2011)
Founder Jonathan Saragossi
Headquarters New York, New York
Number of locations
2 (2016)
Area served
Brands IM Classic, IM XPRS, IM Free
Services Website builder, Web hosting service, Domain name registrar Stock photography
Number of employees
11-50 (2016)

IM Creator (/ˈm/) is a cloud-based web development platform allowing individuals and businesses to create and maintain HTML5 websites, blogs and online stores without writing code. The company operates off the WYSIWYG principle, and automatically generates cross-device, cross-browser compatible websites with built-in SEO tools.

IM Creator's users can build websites for free. Non-profits, artists and students are granted premium licenses for free provided that they've written legitimate information when contacting the company. In its latest platform and new company flagship branded as IM XPRS, users can continue to use its free hosting plan without advertisements by connecting a domain name to their website. IM however recommends purchasing its premium hosting plan for additional features like premium support, unlimited hosting, and free email addresses.


IM Creator was founded in early 2011 by chief executive officer (CEO) Jonathan Saragossi. The company, headquartered in New York City with an office in Tel Aviv, is backed by angel investors sought out prior to its launch. A few months after inception, IM Creator entered its open beta phase using a platform based on HTML.

Three to five months after open-beta, IM Creator was featured in a news article by The New York Times, CBS News and The Next Web online newspapers.[1][2][3] NY Times revealed that IM Creator claimed to have over 2,000 paying customers and raised over $300,000 from friends and family within its starting months.

A year later the company launched IM Creator Mobile Website Builder, and in 2014, IM Free—a curated collection of free resources, all for commercial use.

In 2015, IM Creator introduced its latest platform—IM XPRS, or IM Creator V5—along its older website builder now commonly referred to as IM Classic. The differences between the two sitebuilders is the site creation process, and that its latest platform allows for the creation of responsive websites using flat UI. Existing sites built in IM Classic continue to be supported, but all new customers are directed to the new platform.

Industry competitors[edit]

IM Creator's primary competitors in the website publishing industry include WordPress, Squarespace, Webydo, Weebly and among others. Some of these competitors make services such as templates, hosting and domain registration available separately or in partial bundles.


  1. ^ BARBIERRI, CODY (October 4, 2011). "IM Creator Design Tool Makes Everyone a Web Developer". New York Times Company. Retrieved 16 February 2014. 
  2. ^ "Build a Slick Business Website for Free (No Experience Required)". CBS News. Retrieved 13 January 2014. 
  3. ^ "IM Creator takes on Squarespace with an easy way to build beautiful websites in your browser". The Next Web. Retrieved 13 January 2014. 

External links[edit]

Official website