Immersion's technology is used in digital technology in mobile devices, automotive touchscreen and touchpads, medical training equipment, gaming consoles and other consumer electronics. Immersion's patent portfolio includes, according to their web site, over 2,000 issued or pending patents in the U.S. and other countries. Immersion Corporation aggressively protects its IP against unauthorized use.
Immersion was founded in 1993 by Louis Rosenberg. Rosenberg also served as the company's CEO until 2000.
Nov 1999, the company went public. Shares were offered at $12.00.
In 1997, Immersion worked with Microsoft to integrate their Immersion's TouchSense technology into Microsoft's DirectInput API for DirectX 5.0. Microsoft and Immersion continued to work together on DirectX 6 and 7, and signed an agreement in 1999 to share each other's "feel simulation technology".
In 2002, Immersion filed a suit against Microsoft and Sony alleging that their game console controllers were infringing on two of Immersion's patents; both defendants eventually reached agreements with Immersion that involved multimillion-dollar payments.
September 2014: Immersion launches TouchSense Engage Solution for Mobile Video Content and debuts first-ever haptically enabled trailer with SHOWTIMES to promote Homeland Season 4.
March 2015: Immersion launches TouchSense Engage Solution for Mobile Games, providing developers with code and support to help add tactile effects to mobile games
February 2015: Immersion launches its Instinctive Alerts Framework, an innovative approach to tactile notifications for wearable devices
June 2015: Company announces that more than 3 billion devices worldwide are enabled with Immersion’s haptic technology.
February 2016: Immersion claims Apple has infringed two patents on the latest iPhone 6 series, and new Apple Watch. The CEO of Immersion is seeking compensation from Apple and an injunction on US sales.
^Elinson, Zusha (October 13, 2008). "Former GC Reflects on Time Immersed in IP Battles". The Recorder. San Francisco: ALM. Retrieved 2010-09-03. Observers say Immersion's era of aggressive litigation and licensing was a success. In defending its patents on "haptic" technology for applying touch sensation and control to computer programs, the company beat Sony, got money out of Microsoft, and has signed up medical, car and cell phone companies for patent licenses.