Number of locations
|Australia; New Zealand|
|Hans Mueller (MD)|
Number of employees
Lowes Menswear, also known as Lowes-Manhattan and Lowes Manhattan, is a private, family-owned, Australian menswear chain established in 1898 by William Lowe. Expansion of the company from a single store in 1948 to a nationwide chain took place under Hans Mueller, an Austrian Jewish refugee who came to Australia via Shanghai, and his wife Gertie. As of 2006[update], Mueller was the company's managing director.
Lowes primarily sells workwear, suits, clothes for larger men, and schoolwear, with lesser sales in ladieswear, surfwear, and boyswear.
As of February 2014[update], the Lowes chain included 219 shop locations across all Australian states and mainland territories; this is a 40% increase from the 130 stores in the chain in 2003. The largest of the chain's stores, in 2003, was located in Townsville. As of 2003[update], the company employed 1,400 people and an annual revenue of A$200,000,000.
Lowes had an internet presence in 1998, having deployed a web solution based on the NetCommerce platform from Creative Digital Technology. In early 2015, Lowes also introduced an in-store iPad ordering system for their customers which enabled them to access a wider range of products from essentially the Lowes main website.
Koala Clothing, a clothing manufacturer and wholesaler established in 1890, is among Lowes' suppliers.
They are known for their use of past and present rugby league personalities in their commercials, most notably Paul Sironen, Paul Vautin, Daryl Brohman and Mark McGaw. Their television ads proclaiming you could good priced, quality clothing "At Lowes" became famous in Sydney during the 1980s and 1990s. Imre Salusinszky is a model for the brand's $99 suit.
In 2002, Lowes was recognized as "National Employer of the Year" by the Australian Retailers' Association.
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