MW (Indian magazine)
| File:Man's World magazine logo.gif | |
 Hrithik Roshan on the January 2017 cover of 'Man's World' | |
| Editor | Radhakrishnan Nair |
|---|---|
| Former editors | Anuradha Mahindra |
| Categories | Men's luxury lifestyle |
| Frequency | Monthly |
| Circulation | 60,000[1] |
| Publisher | Radhakrishnan Nair[2] |
| Founder | Radhakrishnan Nair Harsh Man Rai |
| First issue | March 2000 |
| Company | MW India Pvt Ltd. |
| Country | India |
| Based in | Lower Parel, Mumbai[3] |
| Language | English |
| Website | mansworldindia.com |
Man's World, also known under its abbreviation MW, is an Indian men's luxury lifestyle magazine. It was launched in March 2000 by Anuradha Mahindra, wife of industrialist Anand Mahindra and was conceived by two leading city journalists working for Business India — Radhakrishnan Nair, who was the executive editor of Business India, and Harsh Man Rai, who worked as photo editor.
MW is India’s definitive guide to the latest trends in men’s fashion, style, cars, gizmos, sports, relationships, women, etiquette, books, films and television, theater, wine, food, music, fitness, adventure, travel, gadgets, and more.
According to Radhakrishnan, now publisher and editor, "Man's World was conceived to be India's answer to some of the leading international men's magazines."[4] He also states that the magazine was "essentially targeted at a generation of young men who were coming of age, benefiting from the fruits of economic liberalisation of the 1990s."[5] In 2010, Radhakrishnan bought out the magazine from Mahindra.[1][6]
MW India Pvt Ltd., has branched out into contract publishing. The company brings out magazines for several clients including a travel magazine for Club Mahindra and the inflight magazine of Air Deccan (now defunct), called Simplifly.[4]
Man's World Magazine Services publishes a women's magazine, My World, launched on 1 September 2006, for retail chain Big Bazaar.[7]
In April 2013, it was reported that the Delhi Press Group was in talks to buy Man’s World.[1]
Radhakrishnan Nair the publisher of Man's World and Rolling Stone India sold a majority stake in the magazine to Spenta Multimedia in 2013.
Mobile
The mobile version of the magazine was launched in June 2006.[8][9]
References
- ^ a b c Aminah Sheikh (10 April 2013). "Delhi Press in talks to buy Man's World magazine". Livemint. Retrieved 4 May 2013.
- ^ Global players zero in on India - Livemint
- ^ "Contact Us". Mansworldindia.com. Retrieved 4 May 2013.
- ^ a b "Man's World turns 4". Exchange4media.com. 30 March 2004. Retrieved 4 May 2013.
- ^ "Man's World completes 10 years, Rolling Stone completes two". Campaignindia.in. 18 March 2010. Retrieved 4 May 2013.
- ^ Puri, Pranav (11 April 2013). "Delhi Press Plans To Buy Man's World Magazine". DealCurry.com. Retrieved 4 May 2013.
- ^ "Man's World launches women's magazine My World for Big Bazaar". Afaqs.com. 30 August 2006. Retrieved 4 May 2013.
- ^ "Indiantelevision.com's Digital Edge: Man's World magazine launches on Tata Indicom cell network". Indiantelevision.com. 6 June 2006. Retrieved 4 May 2013.
- ^ Mittal, Sushubh (7 June 2006). "Man's World magazine NOW on your mobile". Techwhack.co. Retrieved 4 May 2013.