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The merchant family of Morozovs should not be confused with another famous Old Believer: boyarynya Feodosiya Morozova (and her family). The latter were boyars, whereas almost all the other famous Morozovs were merchants, and so descendants of peasants.
- Savva Vasilyevich Morozov (1770–1862, ru:Морозов, Савва Васильевич), an entrepreneur, the founder of the Morozov dynasty of entrepreneurs.
- Savva Timofeyevich Morozov (1862–1905, ru:Морозов, Савва Тимофеевич), an entrepreneur, patron of art and of Russian revolutionary movement; sponsor of the Moscow Art Theatre.
- Arseny Ivanovich Morozov - creator of the choir of znamennoe singing.
- Ivan Morozov (1871–1921; Russian: Иван Абрамович Морозов) was a Russian businessman and from 1907 to 1914 a major collector of avant-garde French art.