NewYorker

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For other uses, see New Yorker.
NewYorker
Private company
Industry Clothing
Retail
Founded 1971; 45 years ago (1971)
Headquarters Braunschweig, Germany
Key people
Friedrich Knapp, Chairman & CEO
Products Wear
Accessories
Slogan Dress for the moment
Website newyorker.de

NewYorker, legally NewYorker Group Services International GmbH & Co.KG, is a German clothing retailer headquartered in Braunschweig that primarily addresses the target group of 12- to 39-year-olds.

Overview[edit]

NewYorker's flagship store in Braunschweig.[1]

In 1971 the first NewYorker store was opened in Flensburg.[1] In December 2006, the company won the first billion in sales. By March 2015, the company owned 1,000 branches in 39 countries:[2] Armenia, Azerbaijan, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Denmark, Estonia, Finland, France, Georgia, Germany, Hungary, Italy, Kazakhstan, Latvia, Lithuania, Luxembourg, Macedonia, Montenegro, Morocco, Netherlands, Norway, Poland, Portugal, Qatar, Romania, Russia, Saudi Arabia, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Ukraine and the United Arab Emirates.

In March 2012 Olly Murs became the face for NewYorker's men spring/summer range[3] and customers were able to get their photos taken with a cardboard cut-out of Murs.

The company has over 16,000 employees.[2] NewYorker is naming sponsor of the Braunschweig-based German Football League team New Yorker Lions and the Basketball Bundesliga team New Yorker Phantoms Braunschweig. The company also sponsors the international b-boy competition Battle of the Year.

Stores[edit]

Europe:

Country Number of stores
 Germany 285
 Austria 91
 Poland 82
 Russia 74
 Czech Republic 51
 Hungary 36
  Switzerland 34
 Romania 32
 Slovakia 30
 Spain 29
 Netherlands 28
 France 26
 Sweden 26
 Croatia 24
 Serbia 20
 Slovenia 16
 Bulgaria 11
 Bosnia and Herzegovina 9
 Norway 9
 Estonia 8
 Finland 8
 Lithuania 8
 Italy 7
 Portugal 6
 Latvia 5
 Ukraine 5
 Denmark 4
 Belgium 2
 Luxembourg 2
 Macedonia 2
 Montenegro 1

Asia and Africa:

Country Number of stores
 Saudi Arabia 16
 Azerbaijan 4
 Kazakhstan 4
 United Arab Emirates 4
 Armenia 3
 Morocco 2
 Georgia 1
 Qatar 1

External links[edit]

Media related to New Yorker (clothing company) at Wikimedia Commons

References[edit]

  1. ^ a b "New Yorker has opened its 900th shop". sportswear-international. 15 November 2011. 
  2. ^ a b "New Yorker: fashion giant with secrets". fashionunited.uk. 20 March 2015. 
  3. ^ "Olly Murs In The "Right Place, Right Time" For US Album Debut". stereotude.com. 18 September 2012.