Nick Bell (Australian entrepreneur)

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Nick Bell
Nick Bell headshot.png
Born (1980-08-14) 14 August 1980 (age 39)
Alma materVictoria University, Australia
Known forFounder of Removify, WME, Appscore

Nick Bell (born 14 August 1980) is an Australian businessman. He has founded or co-founded several companies in Australia and internationally, including WME, Appscore, and Removify. He has been listed on the AFR Rich List four times with a personal fortune of $217 million.[2]

Early life and education[edit]

Bell was born in Victoria where he was raised on a farm. He attended Mowbray High School, then went on to Victoria University, Australia.[3] He left and went to London where he worked for several bars, prior to returning to Melbourne to continue his studies.[4] He spent six weeks studying for a business degree before leaving school without graduating.[5]


In 2008 at the age of 24, Bell launched his first business selling skincare products.[6] He later closed the business due to supply chain issues. He started WME, a search marketing firm he launched from his home with $400.[6] His group of companies grew to 850 employees and $110 million in revenue by 2019.[3] Bell sold one of his 11 agencies, WME to Melbourne IT for $39 million in 2017, but stayed on to expand the company internationally.[7] Outside of WME, Bell has founded or co-founded over 12 companies, including Appscore, Primal, and First Page Digital.[8][9]

In 2019, Bell co-founded Removify with Andrew Whitford, a reputation management company[10] that removes unwanted and fake reviews published on websites.[11]

Other companies founded by Bell include Hosting Australia, USEO, SEO Agency, and Results First.[12] He is also an investor in Tribe, Cannabis, Ideapod, Lead Chat and Greenfields.[8]


  1. ^ Singer, Michelle (7 September 2019). "Sunrise Beach, Qld". The Australian.
  2. ^ Magazine, Anthill. "Australia's first start-up school targets school leavers as an alternative to university and gap year". Anthill Online. Retrieved 21 January 2016.
  3. ^ a b Smith, Fiona (23 March 2016). "How WME's Nick Bell perfected the art of the cold call". Australian Financial Review. Retrieved 18 October 2016.
  4. ^ "HSC results 2015: How 'terrible' result didn't stop businessman hitting heights". The Daily Telegraph.
  5. ^ Carey, Alexis (30 October 2018). "How Melbourne man Nick Bell went from flat broke to rich-lister in just 10 years".
  6. ^ a b Jacobs, Daniel (23 November 2015). "When there's a will there's a way: founder of WME, Australia's largest digital marketing agency rises from failure to $45 million". Dynamic Business.
  7. ^ Simmons, David (4 July 2019). "Removify was Nick Bell's startup itch that needed to be scratched". Business News Australia.
  8. ^ a b "Serial entrepreneur, BRW Young Rich Lister and successful investor" (PDF). ThePRHub.
  9. ^ D'Mello, Christine (7 November 2017). "How Alex Louey and Nick Bell turned a $3000 app start-up into $25 million business Appscore". The Sydney Morning Herald.
  10. ^ Powell, Dominic (1 July 2019). "'They can't fight back': Businesses can now get fake reviews removed through new Removify platform". Smart Company.
  11. ^ Hendy, Nina (1 July 2019). "Negative review? Now you can just delete it". The Sydney Morning Herald.
  12. ^ O'Brien, Jennifer (2 May 2017). "Aussie entrepreneur Nick Bell sells WME Group to Melbourne IT". CMO.

External links[edit]