No Mercy is the debut studio album by Puerto Rican reggaeton performer Daddy Yankee and was released in April 1995 by independent labels White Lion Records and BM Records.[2] Daddy Yankee made the album alongside Reggaeton pioneer DJ Playero. This album had rhythms of Hip-Hop, Reggae and Dancehall. Both artists were inspirations of Daddy Yankee. During this time, Daddy Yankee was known as "Winchesta 30-30" or "Winchesta Yankee". After his completion of "No Mercy", he began to sell his cassettes in various stores and clubs, and performing for free in high school dances and private parties. After his mild success of "No Mercy", many producers and artists began to work with him, taking then the name "Daddy Yankee".
