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Pakistan Software Houses Association for IT and ITES (P@SHA)
Founded 1992
Type Nonprofit organization
Focus IT, Bootstrapping
Origins Pakistan
Area served
Key people
Chairman: Dr. Shoab Khan
President: Jehan Ara
Vice Chair: Monis-ur-Rahman
Other Key Members:
Shahzad Shahid, Shahjahan Chaudhary, Abdul Aziz, Atif Mumtaz, Faizan Siddiqi, Jamal A. Khan, Khurram Samad, Zafar Khan
Website Pasha.Org.Pk

Pakistan Software Houses Association for IT and ITES (P@SHA) is a trade body and a registered association, was founded in the year 1992, primarily to promote and develop the software and services industry in Pakistan and to protect the rights of its members. PASHA is the sole non-profit organization that helps the IT industry in Pakistan be heard in the global arena. PASHA is funded by the companies that are its members and it organizes activities that promote the image and achievements of the industry.[1] It works with the Government of Pakistan to develop IT friendly Environment in Pakistan. P@SHA won several Asia Pacific ICT awards and is a body which conducts ICT award in Pakistan.[2][3][4][5][6]

Google with the collaboration of P@SHA created a social Innovation Fund to fund technological innovation in Pakistan.[7][8][9][10][11]