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Pomagne print advertisement, 1918.

Pomagne is a brand of cider produced by Bulmers in the United Kingdom. It was first marketed in 1906 under the name "Cider De Luxe." In 1916, it was renamed Pomagne.

It was originally produced by the méthode champenoise using only the juice from the first pressing.

Bulmers marketed Pomagne as "champagne cider" until Bollinger took them to court over the use of the term "champagne" in 1974.[1] Bulmers won the case, but stopped using the méthode champenoise in 1975 and changed to making Pomagne by bulk fermentation in a 6,000 gallon tank.

The drink was referenced in the BBC sitcom The Royle Family along with the Snowball.


  1. ^ HP Bulmer Ltd v J Bollinger SA (No.3) [1975] 2 C.M.L.R. 479