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Purdey's is a soft drink produced by Orchid Drinks Ltd. which is owned by Britvic.[1] It is sold in the United Kingdom, the Republic of Ireland, Australia, the Netherlands and Belgium. It is sold in 330ml brown glass bottles with a silver or gold plastic label that covers the whole bottle.[2]

There are two variants:

  • Purdey's Activation (formerly known as Active Body) - This is marketed as a healthy energy drink and contains a combination of sugars and is considered sweet.
  • Purdey's Rejuvenation (formerly known as Active Life) - This has no added sugar, tastes less sweet, and is sold in a silver bottle.

In some countries nutritional content labels are required on each product's label.

Both variants are made of fruit juices and carbonated water and are fortified with vitamins. They also contain Damiana and Ginseng.


  1. ^ Day, Julia (12 February 2001). "Britvic boosts 'new age' brands". The Guardian. London. Retrieved 3 March 2010. 
  2. ^ "Tidbits: Unusual Soft Drinks". Star Tribune. 17 December 1997. Retrieved 3 March 2010.