Richard Lustig is an American man who came to prominence for winning relatively large prizes in seven state-sponsored lottery games from 1993 to 2010. His prizes totaled over $1 million. He wrote Learn How To Increase Your Chances of Winning the Lottery.
Lustig's total wins amount to a value of $1,052,205.58 (before taxes). Two of those wins were holidays rather than cash prizes, valued at $8,560.66 total. His first win was in 1993, and the last one in 2010:
- Win 1: $10,000 - Jan 1993 (scratch-off ticket)
- Win 2: $13,696.03 - Aug 1997 (Florida Fantasy 5)
- Win 3: "Wheel of Fortune" Holiday trip to Los Angeles - June 2000 (valued at $3,594.66) (scratch-off ticket "2nd chance drawing")
- Win 4: Elvis Holiday trip to Memphis - Oct 2001 (valued at $4,966) (scratch-off ticket "2nd chance drawing")
- Win 5: $842,152.91 - Jan 2002 (Florida Mega Money)
- Win 6: $73,658.06 - Nov 25th 2008 (Florida Fantasy 5)
- Win 7: $98,992.92 - Aug 9th 2010 (Florida Fantasy 5)
Lustig's seven lottery wins has been featured on the financial web site CNN Money. His book "Learn How to Increase Your Chances of Winning the Lottery" was ranked #3 on Amazon's self-help book list in 2013.
In an interview with ABC News, Lustig explained that his method is to re-invest all of his winnings back into the lottery. He also recommends using hand-picked sequential numbers and using the same numbers repeatedly.
Personal finance author Zac Bissonnette has characterized Richard Lustig's recommendations as "dangerous", further noting the odds of winning any lotto prize are low and Lustig's advice to play sequential numbers is statistically inferior to selecting random numbers for each drawing. Financial journalist Felix Salmon wrote that given Lustig's habit of using much of his winnings to buy more lotto tickets it's unclear if he has kept more in prize money than he spent on lotto tickets: "[Lustig] never actually comes out and says that he’s a net winner." CNN Money took their video down after a firestorm of criticism.
- Sieczkowski, Cavan (28 November 2012). "Richard Lustig, 7-Time Lottery Winner, Gives Tips On Winning The Powerball Jackpot". Huffington Post. Retrieved 23 March 2013.
- Little, Lineka (21 October 2010). "How One Man Became a Serial Lottery Winner". ABC News. Retrieved 23 March 2013.
- "Richard's Lottery Secrets Review". RichardsLotterySecretsReview.com. 10 September 2018.
- "Richard Lustig". Facebook. 2018.
- "Richard Lustig's largest wins". Orlando Sentinel. 20 October 2010.
- Krasny, Jill (16 March 2012). "CNN Money Was Forced To Take Down This Idiotic Lottery Tips Video". Business Insider. Retrieved 17 January 2017.
- Hartogs, Jessica (22 March 2013). "Seven-time Lottery Winner Shares Secret to Winning Powerball". CBS News. Retrieved 17 January 2017.
- Krasny, Jill (28 March 2012). "WARNING: Do Not Take Lottery Tips From The Guru On 'Good Morning America'". Business Insider. Retrieved 11 January 2016.
- Salmon, Felix (14 March 2012). "The worst personal-finance video ever". Reuters. Retrieved 11 January 2016.
- Coenen, Tracy (27 April 2012). "Lottery Fraud: Increase Your Chances of Winning The Lottery". Sequence Inc. Retrieved 17 January 2017.