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SelvaRey Rum

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SelvaRey Rum
Company typePrivate
IndustryDistilled beverages, imports
FoundedHollywood, CA origin=Pesé, Panama
Key people
Seth Gold, Marc Gold, Robert Herzig, Bruno Mars[1]
ProductsRum
Websitewww.selvarey.com

SelvaRey Rum is a US-based rum brand whose rums are distilled in Pesé, Panama by Master Blender Francisco "Don Pancho" Fernandez in four antique copper column stills.[2]

Pronounced Sel-Va-Rey, the brand name "translates loosely from Spanish to 'king of the jungle' (Selva-Rey)" and "is a nod to Fernandez carving his distillery and sugarcane fields out of the Panamanian wilderness, with the label's gorilla signifying jungle regality."[3]

SelvaRey is currently distributed in California, Nevada, Hawaii, New York, New Jersey, Washington D.C., South Carolina, Tennessee, Georgia, Michigan, Illinois, Indiana, Kentucky, Arizona, and Florida[3]

Products

  • SelvaRey White. An 80-proof blend of rums aged for three and five years in American oak barrels before being carbon-filtered to remove color.[4] SelvaRey White received a 94-point rating by Tasting Panel Magazine in March, 2014.[5]
  • SelvaRey Cacao. A 70-proof five-year-old rum flavored with chocolate sourced locally.[4] SelvaRey Cacao received a 95-point rating by Tasting Panel Magazine in March, 2014.[5]

Awards

Chairman’s Trophy, Flavored Rum for SelvaRey Cacao at the Ultimate Spirits Challenge. 2014.[6]

RumXP Gold Award for SelvaRey Cacao at the Miami Rum Festival[7]

See also

References

  1. ^ Woodman, Xania. "Three New Celebrity Spirits Move Into the Spotlight". Vegas Seven. Retrieved 2014-06-03.
  2. ^ James, Steven (May 3, 2014). "Selvarey Rum".
  3. ^ a b "SelvaRey, Bruno Mars's Multi-Award-Winning Rum, expands throughout the US". PR Newswire. Retrieved 2015-08-25.
  4. ^ a b "Selvarey Rum". Liquor.com. Retrieved 2014-04-28.
  5. ^ a b Dias, Anthony. "An Exquisite New Rum: Selvarey". Tasting Panel Magazine. Retrieved 2014-04-25.
  6. ^ "Archived copy". Archived from the original on 2014-05-04. Retrieved 2014-05-07. {{cite web}}: Unknown parameter |deadurl= ignored (|url-status= suggested) (help)CS1 maint: archived copy as title (link)
  7. ^ "RumXP Gold Award". Retrieved 7 May 2014.

External links