Template:POTD/2023-02-15
"We Can Do It!" is an American Second World War poster produced by J. Howard Miller in 1943 for Westinghouse Electric as an inspirational image to boost female worker morale. It depicts a woman in a blue work shirt and a red-and-white polka-dot bandana flexing her right biceps while looking out at the viewer, with the title "We Can Do It!" in a speech bubble at the top of the poster. No more than 1,800 copies were printed. It was not initially seen beyond several Westinghouse factories in East Pittsburgh, Pennsylvania, and the midwestern U.S., where it was scheduled to be displayed for two five-day work weeks starting Monday, February 15, 1943. The poster was little seen during the war, but was rediscovered in the early 1980s and widely reproduced in many forms, often also called "Rosie the Riveter" after the iconic figure of a strong female war production worker. The image was used to promote feminism and other political issues beginning in the 1980s.Poster credit: J. Howard Miller; restored by Adam Cuerden