Trio (chocolate bar)
|Tagline||I want a Trio and I want one now!|
Trio is a chocolate bar sold in the United Kingdom consisting of a combination of soft toffee, thick milk chocolate and biscuit. The Trio brand is owned by United Biscuits and sold under the McVitie's brand. Trio was previously manufactured by Jacob's who discontinued production in 2003, but the chocolate bar returned in March 2016 following a campaign on Facebook.
The brand was known in the 1980s for its distinctive television advertisements by animator Bob Godfrey in which a cartoon character Suzy sang along to the tune of Day-O (The Banana Boat Song): "Trio, Trio, I want a Trio and I want one now".
The Trio is featured in the first episode of the third series of the spoof police reality show Scot Squad, broadcast in January 2017. Constables Charlie McIntosh and Jane McKay have been working together for three years. To mark their "anniversary" she gives him a Trio chocolate bar, seemingly as an afterthought; he gives her a designer handbag in return, reflecting his unspoken feelings for her.
- Graham, Chris (9 February 2016). "Trio chocolate bars set for a comeback after 13 years". Daily Telegraph.
- Cliff, Martha (8 February 2016). "Trio biscuit bars are back after 13 YEARS thanks to a Facebook poll of popular retro brands - beating Toffo and Spangles". Daily Mail.
- Taylor, Alastair (25 May 2009). "I want a Trio and I want one now". The Sun.
- "Old eccentric advert for the long-gone Jacob's Trio biscuits". Daily Mail. 8 February 2016. Retrieved 11 February 2016.
- "Classic 80s Trio bars to go on sale again - and 5 retro brands that deserve a reboot". The Sentinel. Stoke-on-Trent. 9 February 2016.
- "Jacob's Trio". Child of the 1980’s. 13 August 2007. Retrieved 11 February 2016.
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