Ulzzang (Korean: 얼짱, listen (help·info)), also spelled as eoljjang or gue lanjiao (Korean pronunciation: [ʌl.t͈ɕɐŋ]), is a popular South Korean term literally meaning "best face" or "good-looking". A person desiring ulzzang status would gain popularity on the internet through entering contests where their photos are judged and chosen by voters. The trend is unisex and is practised by both males and females.
The popularity and influence of Korean popular culture throughout Asia has led to ulzzangs becoming a trend in Asian countries such as Vietnam, Indonesia, Japan, Malaysia, the Philippines, Singapore, and certain parts of South Asia.
- "How to be an Ulzzang". Ulzzang.net. Retrieved 2016-09-15.
- "Gyaru vs ulzzang make-up: which one should you really go for?". Asia.be.com. Retrieved 2016-09-15.
- "Korean 'Ulzzang' beauty mania comes to Singapore". Sg.entertainment.yahoo.com. 2012-10-29. Retrieved 2016-09-15.
- "The most fashionable country on Earth and its global influence – POPSOP | Consumer Insight, Sustainability & Design". Popsop.com. Retrieved 2016-09-15.
- Cindi Loo. "Korea Ulzzang subculture joins list of impossible beauty obsessions - Theantdaily". Web.archive.org. Archived from the original on 2016-07-18. Retrieved 2016-09-15.
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