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The crown jewel in an illustrious series of high-profile projects by Thailand's largest retail chain, Central Group's new flagship property is Central Embassy. This unique architectural monument, with its daring curves and vibrant exterior, has revitalized both the skyline and the spirit of Bangkok. It was constructed on the site of the former British Embassy gardens and is located at the busy junction of Wireless and Ploen Chit. with an ultra-modern building that honors tradition.

History

A love of expressive clothing, delicious food, burgeoning art, enthralling music, joy, and comfort are just a few of the characteristics that make the city so unmistakably Thai, and Central Embassy perfectly portrays them. The six-story retail podium is home to the largest names in fashion, beauty, design, cuisine, and technology. Its lofty voids have also played host to works, collections, and performances by well-known musicians, fashion designers, curators, and visual artists. With views of the sights and lights of Bangkok's downtown from its lush sky terraces and top-floor restaurants, it provides one of the most beautiful sunsets in the city every day.

The year saw the start of the construction of the Central Embassy shopping area. The land sale in front of the British Embassy in Thailand was won by the Central Group in 2006. With a ranking from numerous media outlets, it was at the time Thailand's most expensive land. The embassy clarified that the land was being sold because it wished to use the proceeds to upgrade the embassy facility. Central Group has given Central Development the job of taking care of this project because it is old and in need of repair after winning the auction. But since then, Central has grown and expanded, and other developments are underway. Thus, the Central Group established the businesses Central Embassy Plaza Co., Ltd. for managing shopping malls and Central Embassy Hotel Co., Ltd. for managing hotels to manage the project and develop it. Through joint efforts with the Hyatt Hotel Group, They had previously been in charge of the Central Ladpra project's hotel section. The project will be managed by Central Development, which has experience running shopping centers.

According to the plan, Central Embassy had intended to formally open the shopping center at the end of May 2013, but due to construction delays, the opening date was moved up to February 2014. After the PDRC group started congregating in the heart of Bangkok, building on the project was hampered going forward, and the Central Embassy had to push back the inauguration of the mall once more. Initially scheduled to open in March 2014, the shopping complex was delayed by the Central Group for a fourth time, until May 2014, due to an unreliable scenario. Following the cooling down situation, Central Group announced the opening date of the Central Embassy retail center, which is May 9, 2014. On that day, some stores will be open.

As of right now, all services are available at the retail complex and the Park Hyatt Bangkok Hotel. On May 18, 2017, with the theme "This Brings Me Here," the Central Group formally debuted the shopping complexes and hotels.

Extended Project

The UK Embassy in Thailand is located on 9.2 acres of land that was put up for sale in 2017, according to the Ministry of Foreign Affairs of England and the British government. Thai Charoen CO. and Central Group from Thailand were the two bidders, along with Hongkong Land Group from Hong Kong. the highest land price in Thailand at the table of 2.2 million baht, and also destroyed the original statistics of the original British embassy land price that the Central Group auctioned to develop the Central Embassy shopping center at a price of 900,000 baht per square. bid for £ 420 million or Thai over 19 billion baht.

The land will be developed for a mixed-use real estate project that will include retail establishments, hotels, and condominiums for residential use. All project areas will have investments from the Central Group, while the residential condominium project will have investments from the Hongkong Land Group. the condominium Additionally, he acts as a broker to sell projects to interested parties abroad.

On June 13, 2019, the Central Group subsequently assigned Central to develop the Phase 2 project developers, and on behalf of CPN and HKL Company Limited, Central Development established a joint venture between the company and HKL to study the model and suitability of the project development moving forward.

Facilities

The Embassy Park Building is the current division of the project by the Central Embassy. is a single-story building housing a commercial mall, designed by an English architect for the company Amanda Levente. When seen from above, the skyscraper has a shape that resembles the infinite sign. from the past to the present, the Central Group has continued to develop. Now let's proceed to the Embassy Phase 2 building, which is a shopping mall and department store. combined with a workplace In 2001, Tandem Archiech designed a building. with the Danish BRC Ingles Architects' advice and consultancy for limiting the process of getting ready for building.

Embassy Park

- Eathai

- Uniqlo

- Muji

- SIWILAI Store

- SIWILAI City club

- Openhouse CO-living space

- Park Hyatt Bangkok Hotel

Embassy Phase 2

- Shopping Mall

- Shopping Centers and High-End Stores

- Central Embassy Office

Most of the items that each floor has

B5 - B1 floor

parking lot

LG floor

Eathai, Talad Eathai by Tops

G-1st floor

6-star luxury shop, Ploenchit Road side It will be an iconic 2-storey store with 7 stores, with the 1st floor having a link to the Wave Place building. and Ploenchit Station of the BTS SkyTrain, Sukhumvit line

2nd floor

shop and a link to Central Chidlom

3rd floor

Fashion stores

4th floor

Banks, technology stores, beauty and home furnishings

5th floor

Restaurant

6th floor

- West side (Central Chidlom) : Embassy Diplomat Screens cinemas by AIS, with 5 digital cinemas (joint venture with Executive Cinema Corporation)

- East side (Wave Place Building) : Connecting to the lobby of Park Hyatt Bangkok

Location

1031 Ploenchit Road, Mubarakwan, Pathumwan District, Bangkok 10330

Transportation

• Chalermprakiet 6 Life Cycle Penalty : Chit Lom BTS Station ( connects to Central Department Store, Chidlom on the 2nd floor ) and Phloen Chit BTS Station ( directly connects to the Embassi Park Building on the 1st floor. )

• Bus of the Bangkok Mass Transit Organization : Lines 2, 25, 40, 48, 501, 508, 511, 513 through the Ploenchit Road.

Award

The 8th PropertyGuru Asia Property Awards Grand Final 2018

has named Central Embassy the winner of "Best Retail Development," "Best Retail Architectural Design," and "Best Universal Design Development" in Asia.The biggest and most reputable real estate awards program in the region is the PropertyGuru Asia Property Awards. The awards recognize the top architects, builders, and developments in Asian real estate on a national and regional scale across more than a dozen different Asian nations.

MAPIC Awards 2018

The prestigious award given to retail and real estate businesses with excellence in innovation and creativity. In the past, participants submitted from all over the world. Held in Cannes France

OPEN HOUSE award Best Leisure Concept in a Retail Space.

2018 ICSC Asia-Pacific Shopping Center Awards by International Council of Shopping Centers (ICSC)

Award for guaranteed innovation, creative marketing Social media And the design and development of projects for retail and shopping centers in the real estate industry. With thorough acceptance from the United States

1. Gold Winner in Retail Concept (Best retail business concepts) – OPEN HOUSE

2. Silver Winner in New Development (In the development of new innovations) – Central Embassy

3. Silver Winner in Retail Concept (Best retail business concepts) – SIWILAI CITY CLUB

Layout

The mall was designed by Amanda Levete Architects. The building is shaped like an infinity symbol when viewed from the top.

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  Eathai food court in basement
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  2nd floor
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  3rd floor
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  4th floor
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  6th floor

link=https://th.wikipedia.org/wiki/%E0%B9%84%E0%B8%9F%E0%B8%A5%E0%B9%8C:Central_Embassy_Site_Plan.jpg|center|thumb|600x600px|แบบพิมพ์เขียวจากมุมมองด้านบน ของอาคารเอ็มบาสซีปาร์ค ซึ่งพื้นที่ส่วน UK Embassy (สถานเอกอัครราชทูตอังกฤษ) ในรูป จะถูกพัฒนาเป็นอาคารเอ็มบาสซี เฟส 2 Feedback

1. Please revise the lead section.
2. The content i history section is quite confusing.
3. Overall, you have not written much content about this topic.