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Mediterranean restaurant

Falafel Corner

Falafel Corner, a franchise of Mediterranean fast food restaurants, started out with just one location in Sacramento, California. Falafel Corner was founded in 2016 by Sajad Shakoor and has since grown to 40 locations around Northern California. This company, which has earned halal certification, is well-known for its flavorful and extensive menu, which features a range of Mediterranean specialties like falafel wraps, gyro platters, and chicken shawarma. Due to its emphasis on using fresh ingredients and authentic flavours, it has become a favourite among culinary connoisseurs, especially in the Muslim community. There are always plans to add more locations, and there are now several throughout Northern California.

History

Sajad Shakoor opened Falafel Corner in November 2016 in Sacramento, California. Shakoor, who was serving a life sentence at San Quentin, transformed his life after discovering he had a passion for cooking ten years ago, after being released from prison. Shakoor started out in the food industry in an entry-level position but thanks to his talent and tenacity, he soon advanced through the ranks.

Initially, Falafel Corner was a single restaurant offering a broad range of Mediterranean dishes, including falafel wraps, gyro platters, and chicken shawarma. The cuisine quickly gained popularity due to its flavour and high calibre, which accelerated its growth.

By leveraging his expertise in both cooking and business, Shakoor expanded Falafel Corner to 40 locations across Northern California. The growing reputation of the business may be ascribed to each new location maintaining its commitment to employing only the freshest ingredients and authentic flavours.

Halal-certified and serving the Muslim community, Falafel Corner has made a name for itself in the Northern California food scene by providing delicious, affordable, and quickly prepared Mediterranean food. The franchise is still growing, with plans to open more sites shortly.

Food

Falafel Corner serves up a range of Mediterranean meals made with fresh ingredients like rice, falafel, gyro meat, and chicken. The menu offers platters with rice, salad, hummus, and tzatziki sauce in addition to falafel, gyro, and chicken shawarma wraps.

A few of the standout meals are the falafel wrap, which consists of pita bread, hummus, lettuce, tomatoes, onions, and tzatziki.

Rich tahini sauces and creamy tzatziki are two of Falafel Corner's signature dishes that go well with them.

Franchising

Falafel Corner was founded in 2016, and its first Sacramento location was so successful that it started franchising shortly after. The brand's founder, Sajad Shakoor, recognised a chance to grow it because of the demand for its Mediterranean food.

The goal of the franchise development strategy is to spread throughout Northern California while preserving the uniqueness and quality of the dish. The programme makes sure every location complies with strict guidelines by providing strong operational foundation, assistance, and training.

Falafel Corner grew to 40 sites in a matter of years thanks to a solid customer base, a tried-and-true menu, and a strong brand identity. The business draws in potential franchisees with its emphasis on quality customer service, genuine flavours, and fresh ingredients. In order to offer its unique dining experience to more communities, Falafel Corner is still looking for expansion options.

Reception

Falafel Corner has received praise for its Mediterranean food and outstanding service since its establishment in 2016. Its Sacramento site immediately gained a following, and as it expanded around Northern California, its popularity grew as well.

Falafel Corner's varied menu, which includes dishes including falafel wraps, gyro platters, and chicken shawarma, is well-liked by patrons and food critics. It stands out from the competition in the fast-casual dining sector thanks to its dedication to using real products and recipes.

The eatery is renowned for its support of second chances and involvement in the community. Numerous media outlets have featured founder Sajad Shakoor's path from prison to successful restaurateur, highlighting the business's good impact on the neighbourhood.

Due to Falafel Corner's emphasis on quality and client pleasure, its locations are in high demand and have lengthy lineups. The restaurant's success story is still motivating, as evidenced by its intentions for additional growth and expanding clientele.

References

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