Victor Vaughen Morris
Victor V. Morris
|Died||June 11, 1929 (aged 55)|
Morris was born in Salt Lake City, Utah. Descending from a pioneer family, his businessman father, a polygamist having served there as a Mormon bishop and his grandfather and great-grandfather having borne prominent parts in the founding of the city. He was for several years manager for the B.C. Morris Floral Company but later assumed the direction of the retail stores of Salt Lake Floral Company. He was both popular and energetic and a success as President of the American Florist society. Victor was a leading spirit in Lodge No. 85 of the Elks.
Morris' Bar, Lima, Peru
In 1903, he traveled to Peru to work as a cashier for the Cerro de Pasco Railway Company. Then, in 1915, he moved to Lima and, on April 1, 1916, founded Morris' Bar.
Located in 847 Calle Boza (close to the Plaza Mayor of Lima), Morris' Bar served as a gathering spot for the Peruvian upper class and English-speaking foreigners. According to Peruvian researcher Guillermo Toro-Lira, among the notable individuals who attended Morris' Bar were Elmer Faucett (founder of the Faucett Perú airline), José Lindley (founder of the Corporación José R. Lindley S.A. and Inca Kola), Alfred L. Kroeber (the cultural anthropologist), and Richard Halliburton (an adventurer and cultural ambassador to Peru). The saloon was also a center of drink experimentation for Morris. Nicknamed Gringo, Victor Morris created the Pisco Sour as a variety of the whiskey sour, an alcoholic beverage whose origin could be the former Peruvian city of Iquique (prior to its annexation by Chile in 1883).
- "Peruanos Celebran el "Día del Pisco Sour" con Degustaciones y Fiestas" (in Spanish). Emol.com. Agence France-Presse. February 5, 2011. Retrieved December 3, 2012.
- Kosmas & Zaric (2010), p. 115.
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