Videobook

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VideoBook is a brand of online, interactive educational videos marketed by Studio 21.

History[edit]

The name "Video Book" was first registered and used in the United Kingdom (UK) in 1982 by Barry R. Pyat, the owner of Yorkshire film producers "Studio 21." Video Book was the marque, trading title and style for local-interest and sell-through video films. The name Video Book was in commercial use by Studio 21 in the UK and Spain until 2003. In 2004, Pyat opened AngelFilms in Spain, which took over the Video Book marque. In 2005, AngelFilms UK was established, and in 2008, Video Book products were re-launched in the UK.

Marque[edit]

Video Books are identified and registered with the ISBN agencies. The trademark style is as one word, with uppercase V and uppercase B, in a modified Bookman typeface, and is Pyat's exclusive property.

The name "videobook" (without the two uppercase characters) has become a standard term for a form of online training that delivers downloadable training videos. Most video books are single website entities that focus on teaching a particular topic.

Video books are similar in content and structure to a "regular" book. The videos are typically recorded by a trained instructor and offered to the viewer on a subscription model. The user visits the video book (the website containing the training videos), purchases a subscription and can then download the videos.

Video Books are different from many Computer-based training (CBT) models in that they are typically in a shareable and portable format. They also differ in content delivery.

In contrast to printed books and audio books which rely solely on text and audio, respectively, the basic component of a videobook is video. The video book can have on-screen text along with pictures and video clips. The text may be animated along with related audio background commentary.

The student can watch videos in any order. Once downloaded, no Internet connection is necessary. The videos use non-proprietary formats. The target market is usually an individual instead of an organization. Videobook materials may involve presentation software such as PowerPoint, screen-capture software such as Camtasia and Text-to-Speech software, such as TextAloudMP3.

See also[edit]

External links[edit]