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YBNL

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Untitled

YBNL (abbreviation for Yahoo Boy No Laptop) is the second studio album by Nigerian hip hop recording artist Olamide. It was released on November 12, 2012, as the follow-up to his debut studio album, Rapsodi (2011). The album features guest appearances from Kay Switch, Tiwa Savage, Dammy Krane, Davido, Dnafrezh, Kidakudz, Reminisce, Base 1, Buckwyla and Minus 2. As the executive producer of his second studio project, Olamide reached out to different producers, including Pheelz, Samklef, I.D Cabasa, 2Kriss and Tyrone. The aforementioned producers largely contributed to the album's production. YBNL was supported by four singles: "Ilefo Illuminati", "First of All", "Stupid Love" and "Voice of the Street".

Composition

The YBNL phrase is, in itself, a paradox. In layman's terms, Olamide wants to be fly like a Yahoo Boy, but doesn't want to be associated with sending scam emails. On YBNL, Olamide's lyrics focus primarily on his love for God and the streets that raised him. On "Jesu O’ Kola", he looks to God for support because he believes the music industry castigated him. On "Jale", a church-like chorus, Olamide thanked God for preventing him from stealing. On "Voice of the Streets", he raps about his ambition and determination to blow. He also raps about the passion and energy that young hustlers like himself possess. On "Street Love", he reminisces about his humble upbringing in Bariga. On "Money", Olamide talks about his constant quest for "paper chasing". On "Fucking with the Devil", Olamide said he's not "born again", but can hear angels calling.[6]

Promotion

To promote the album, Olamide held an album launch party at Octopus Club in Yaba, Lagos. The launch party featured performances from Dammy Krane, Morell, Djzeez, Phyno, Phynom, Samklef, Skales and Lace.[7] Prior to the album launch party in Yaba, Olamide held a concert at Mazabs Event Centre in Ilorin, Kwara State on March 21, 2013.[8]

Singles

On November 20, 2011, Olamide released the album's lead single "Ilefo Illuminati". The song was produced by 2Kriss. The music video for the song, released on June 23, 2012, was shot and directed in South Africa by Godfather Productions.[9] On June 21, 2012, the album's second single "First of All" was released. It was produced by Pheelz. The music video for the single, taped at a total length of 4 minutes and 11 seconds, was directed in Nigeria by Patrick Ellis.[10] The remix of the song, featuring D'banj, made D'Kings Men's final track listing. On July 27, 2012, Olamide and YBNL Nation released the album's third single "Stupid Love". The song was produced by Samklef. The music video for "Stupid Love" was directed by Matt Max.[11] On November 1, 2012, the album's fourth single "Voice of the Street" was released. The music video for the single was also directed by Matt Max.[12]

Critical reception

Professional ratings
Review scores
SourceRating
TayoTV8/10[13]
Hi-Life Magazine7/10[14]
"Dnarecords"[15]
Nigerian Entertainment Today[6]

Upon its release, YBNL received generally positive reviews from music critics. Tayo Ayomide of Nigerian Entertainment Today gave the album 3.5 out of 5 stars, adding: "YBNL is the proud work of a rapper who has emerged from the shadows of a hit making producer and a late Nigerian rap legend to stand in the spotlight and boldly show us what Nigerian rap has been missing for a while- the heartbeat of the streets."[6] A writer for TayoTV gave the album 8 out of 10 stars, stating that Olamide "really did his homework on this album, most of the beats were on point, his features were great and his delivery and rhymes were solid. Of the 20 track over 70% are well thought out and mastered."[13] A writer for Hi-Life Magazine assigned a rating of 7 out 10 stars, stating: "With the success of tracks like ‘First Of All’ and ‘Stupid Love’, this young 300 level mass communication part-time student of Tai Solarin University and Coded Tune artist who grew up from 9ice’s neck of woods – Bariga, Lagos is here to stay."[14]

Accolades

YBNL won the "Best Rap Album" and "Album of the Year" awards at the 2013 edition of The Headies.[16]

Year Awards ceremony Award description(s) Results
2013 The Headies Best Rap Album Won
Album of the Year Won

Money - Olamide Money

Fucking With The Devil - Olamide

Fucking With The Devil

Lights In The Air - Olamide

Lights In The Air

Ft. Buckwylla

Jale - Olamide

Jale

Voice Of The Street - Olamide

Voice Of The Street

Panumo - Olamide

Panumo

Ft. Davido

Street Love - Olamide

Street Love

Ft. Minus 2

Picture - Olamide

Picture

Owotabua - Olamide

Owotabua

Fuji House - Olamide

Fuji House

Ft. Dammy Krane

Ilefo Illuminati - Olamide

Ilefo Illuminati

Remember - Olamide

Remember

Ft. Kay Switch

Nyarinya - Olamide

Nyarinya

Ewo Idi - Olamide

Ewo Idi

Stupid Love - Olamide

Stupid Love

Jesu O Kola - Olamide

Jesu O Kola

Emotional Blackmail - Olamide

Emotional Blackmail

Ft. Kidakudz

International Local - Olamide

International Local

Ft. Tiwa Savage

First Of All - Olamide

First Of All

Industreet (Cypher) - Olamide

Industreet (Cypher)

Ft. Reminisce & Base1

Personnel

  • Olamide Adedeji - Primary artist
  • Pheelz - Primary producer
  • Samklef - Secondary producer
  • I.D Cbasa - Secondary producer
  • 2Kriss - Secondary producer
  • Tyrone - Secondary producer
  • Tiwatope Savage Balogun - Featured artist
  • Dammy Krane - Featured artist
  • David Adeleke - Featured artist
  • Kidakudz - Featured artist
  • Reminisce - Featured artist
  • Base 1 - Featured artist
  • Fulado - Featured artist
  • Buckwyla - Featured artist
  • Starkash - Featured artist
  • Minus 2 - Featured artist
  • Mr.Dna Dnafrezh - Featured artist

Release history

Region/Digital Platform Date Format Label
Nigeria November 12, 2012 CD, Digital download YBNL Nation
iTunes June 21, 2013[17] Digital download

References

  1. ^ "[Review] Olamide - YBNL (Yahoo Boy No Laptop)". TayoTv. Retrieved 6 January 2014.
  2. ^ "New Music: Olamide – Ilefo Illuminati". Jaguda. 30 November 2011. Retrieved 6 January 2014.
  3. ^ "Olamide – First Of All (Freestyle)". Notjustok. 21 June 2012. Retrieved 6 January 2014.
  4. ^ "Exclusive: Olamide – Stupid Love Ft Samklef". Jaguda. 27 July 2012. Retrieved 6 January 2014.
  5. ^ "Olamide – Voice of the Street". Notjustok. 1 November 2012. Retrieved 6 January 2014.
  6. ^ a b c "You can't knock Olamide's hustle on YBNL [Album Review]". Nigerian Entertainment Today. 26 November 2012. Retrieved 14 January 2014.
  7. ^ "VIDEO: Olamide YBNL Launch Party". Tooxclusive. 4 December 2012. Retrieved 16 January 2014.
  8. ^ "Olamide #YBNL Album Concert held in ILORIN". The Scene- Nigeria. 22 July 2013. Retrieved 16 January 2014.
  9. ^ "VIDEO: Olamide – ILefo Illuminati". Notjustok. 23 June 2012. Retrieved 15 January 2014.
  10. ^ "New Video: Olamide – First Of All". Bellanaija. 12 November 2012. Retrieved 15 January 2014.
  11. ^ "New Video: Olamide – Stupid Love". 360nobs. 28 March 2013. Retrieved 15 January 2014.
  12. ^ "New Video: Olamide – Voice Of The Street". Jaguda. 11 February 2013. Retrieved 15 January 2014.
  13. ^ a b "[Review] Olamide - YBNL (Yahoo Boy No Laptop)". TayoTv. Retrieved 14 January 2014.
  14. ^ a b "ALBUM REVIEW". Hi-Life Magazine. 29 October 2013. Retrieved 14 January 2014.
  15. ^ Cite error: The named reference Dnarecords was invoked but never defined (see the help page).
  16. ^ "Headies Award 2013 and Full List of winners". Osundefender. Retrieved 6 January 2014.
  17. ^ "YBNL by Olamide". iTunes. 21 June 2013. Retrieved 14 January 2014.