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Type Private company
Traded as Adzuna
Industry Internet, Classifieds search engine
Founded April 2011
Founders Doug Monro and Andrew Hunter
Headquarters London, United Kingdom
Area served Australia, Brazil, Canada, France, Germany, India, The Netherlands, Poland, Russia, South Africa, United Kingdom
Products Jobs, Property, Cars
Services Classifieds search
Employees c. 20

Adzuna is a classified ads metasearch or vertical search engine based in the United Kingdom that operates websites in 11 countries. The website aggregates job, property and car ads from several hundred sources and allows users to search and filter them on a single interface. The Adzuna website only lists the adverts and the application or contact process is done on the original classified portal site after the user is redirected there.

Product features[edit]

Like other job aggregators, Adzuna aggregates vacancies from large job boards (like, specialized job portals and employer websites into a single database and allows users to search for vacancies according to criteria like location and salary. The website also has a social networking component called "Adzuna Connect",[1] which allows users to connect their Facebook or LinkedIn accounts to see vacancies from their first- and second-degree connections' companies and to message them to request a referral.

It lists around 500,000 UK job vacancies at any one time, enough if they were all filled to noticeably reduce the UK's unemployment rate.[2] The large database of job ads collated by the service has allowed the company to produce a number of statistics about trends in the employment market that have been covered in the UK national press.[3][4][5][6][7]

In November 2012, it was widely reported that Adzuna's job and housing market data was being supplied to the "Number 10 Dashboard", an app built by the UK's Government Digital Service to keep Prime Minister David Cameron and others up to date on key economic indicators.[8][9]

In February 2012, Adzuna launched an additional search engine that aggregates property advertisements, including an application called "Friend Map", which makes use of the Facebook API to plot your friends onto a Google map and allow you to contact them for advice as part of the house hunting process.[10] The service also expanded to cover car advertisements.

In April 2013, Adzuna announced the launch of its job search engine in five additional countries—Germany, Canada, South Africa, Australia and Brazil.[11] [12] [13] In January 2014, Adzuna extended its services to another five countries—France, The Netherlands, Poland, Russia, and India—reaching eleven countries in total.[14]


Adzuna was founded in 2011 by Andrew Hunter, former head of marketing of Gumtree and VP of marketing at Qype, and Doug Monro, former MD of Gumtree and COO of Zoopla. The beta site was launched in April 2011 with £300,000 seed investment from Passion Capital and Angel Investors, followed by a public press launch in July 2011.[15][16][17] In January 2012, Adzuna announced further investment of £500,000 from Index Ventures and The Accelerator Group to expand into other verticals and countries.[18]

Adzuna was named by as one of the top 20 UK startups of 2011,[19] and by V3 Magazine as one of the top ten up-and-coming UK technology startups of 2013.[20]

In January 2014, Fairfax Media announced a joint venture with Adzuna in Australia to challenge the job board market leader there, SEEK.[21]

See also[edit]


  1. ^ "Smart: Adzuna’s search engine connects job ads to your contacts in the companies". TechCrunch. Retrieved 28 December 2011. 
  2. ^ "Can Adzuna’s job search brighten British classifieds?". GigaOm. Retrieved 28 December 2011. 
  3. ^ "High tech and City meet in Shoreditch". Financial Times. Retrieved 28 December 2011. 
  4. ^ "Oxford in top five places to find a job". Oxford Mail. Retrieved 28 December 2011. 
  5. ^ Price, Lee. "Best and worst paid Xmas jobs". London: The Sun. Retrieved 28 December 2011. 
  6. ^ "The five quirkiest Xmas jobs". London: The Telegraph. 7 December 2011. Retrieved 28 December 2011. 
  7. ^ Price, Lee. "Britty Vacant". London: The Sun. Retrieved 3 March 2012. 
  8. ^ "David Cameron testing app to aid government decisions". BBC. 8 November 2012. Retrieved 18 November 2012. 
  9. ^ "Adzuna makes data app for Prime Minister". Financial Times. Retrieved 18 November 2012. 
  10. ^ "Adzuna launches 'Friend Map', Letting You Ask Facebook Friends Where To live". The Next Web. Retrieved 3 March 2012. 
  11. ^ "Adzuna rolls out its job search engine". TechCrunch. Retrieved 18 April 2013. 
  12. ^ "UK-based Adzuna takes its job search engine to Brazil, South Africa, Australia and Canada". The Next Web. Retrieved 18 April 2013. 
  13. ^ "Adzuna extends push beyond UK". Financial Times. Retrieved 18 April 2013. 
  14. ^ "Adzuna Forms JV With Australian Media Giant Fairfax, Expands Job Search Engine To Five New Countries". TechCrunch. Retrieved 16 January 2014. 
  15. ^ Kiss, Jemima (13 July 2011). "Quick Pitch: Adzuna launches as search engine classifieds". London: Guardian. Retrieved 28 December 2011. 
  16. ^ "Industry Names Launch Adzuna". AIMGroup. Retrieved 28 December 2011. 
  17. ^ "Start Me Up! A profile of Adzuna". eConsultancy. Retrieved 28 December 2011. 
  18. ^ "Adzuna raises new funding to make job ads fully social". TechCrunch Europe. Retrieved 18 January 2012. 
  19. ^ "Top 20 startups of 2011". Retrieved 28 December 2011. 
  20. ^ "Top 10 up-and-coming UK Technology startups". Retrieved 18 April 2013. 
  21. ^ "Fairfax Media to challenge online rival Seek through joint venture with job ad aggregator". The Sydney Morning Herald. Retrieved 16 January 2014. 

External links[edit]