|This article is outdated. (March 2014)|
|Anne Marie Sweeney|
November 4, 1957 |
Kingston, New York
|Occupation||Co-Chair of Disney Media Networks & President of Disney-ABC Television Group|
Anne Marie Sweeney (born November 4, 1957) is an American businesswoman and currently the Co-Chair of Disney Media and President of the Disney–ABC Television Group. In March 2014 she announced that she would be leaving her position at the Walt Disney Company to become a television director.
Early Life and Education
Nickelodeon and Fox
Previous to her work at Disney/ABC she was chairman and CEO of FX Networks, Inc., from 1993 to 1996. During her tenure, she presided over the launch of two basic cable networks, FX, an entertainment network representing the most successful basic cable launch in history, and FXM: Movies from Fox, Hollywood’s first studio-based movie network.
Before joining Fox, Sweeney spent 12 years at Nickelodeon/Nick at Nite in various executive positions, most recently as senior vice president of Program Enterprises. Among many accomplishments, she oversaw Nickelodeon’s international expansion, including launching the channel in the United Kingdom, resulting in a joint venture with British Sky Broadcasting.
The Walt Disney Company
From October 2000 to April 2004, Sweeney served as president of ABC Cable Networks Group and The Disney Channel Worldwide. Continuing with the strategy that was begun by her predecessor John F. Cooke, The Disney Channel more than quintupled its subscriber base with its mix of original series and movies and acquired programming. It is now available on basic cable in more than 87 million homes in the United States. Critics have disapproved of the marketing strategy made by Sweeney, which makes the programs on Disney Channel geared mainly towards pre-teen and teenage girls. Disney Channel executives hoped to become more “boy friendly” in 2010; especially when Good Luck Charlie premiered and when Aaron Stone and Zeke and Luther joined the main program line-up.
In April 2004, she was named president of the Disney/ABC Television Group. In this role, Sweeney is responsible for Disney’s entertainment and news television properties globally. These include the ABC Television Network, which encompasses ABC Entertainment, ABC Kids, ABC Daytime, ABC Sports and ABC News; ABC Studios, which is the television production division of the Disney-ABC Television Group; and Disney ABC Cable Networks Group, comprising The Disney Channel Worldwide—which has grown to 24 wholly owned international channels—Toon Disney, SOAPnet, ABC Family and Jetix. She oversees Walt Disney Television Animation, Buena Vista Worldwide Television and Walt Disney Television International, and has responsibility for managing Disney’s equity interests in Lifetime Entertainment Services, and A&E Television Networks.
Sweeney also oversaw the successful launch of the 24-hour animation channel Toon Disney in April 1998, and built it to its current reach of more than 52 million homes in the United States. Less than two years later, in January 2000, she oversaw the launch of SOAPnet, the 24-hour soap opera network now seen in more than 61.4 million homes.
Awards and honors
- Women in Cable & Telecommunications Executive of the Year (1994), Woman of the Year (1997), Advocate Leader Award (1998)
- STAR Award from American Women in Radio and Television in 1995.
- Inducted into the American Advertising Federation’s Advertising Hall of Achievement in 1996.
- Lucy Award from Women in Film Los Angeles in 2002.
- Muse Award from New York Women in Film & Television in 2004.
- Inducted into the Broadcasting & Cable “Hall of Fame” in 2005.
She has also been awarded the Cable Television Public Affairs Association’s President’s Award, been named the “Most Powerful Woman in Entertainment” by The Hollywood Reporter, one of the “50 Most Powerful Women in Business” by Fortune, and one of "The World's 100 Most Powerful Women" by Forbes.
Active in organizations both within and outside the cable industry, Sweeney is a board member of A&E Television Group, the Museum of Television & Radio, Special Olympics and an honorary chair of Cable Positive.
- Carter, Bill; Brooks Barnes. "Top Disney TV Official to Step Down". The New York Times. Retrieved 15 March 2014.
- Firestone, Barbara (2007). Autism Heroes: Portraits of Families Meeting the Challenge. Jessica Kingsley Publishers. pp. 60–63. ISBN 1-84310-837-2. Retrieved 29 November 2008.
- Disney-ABC Television Group
- The Wall Street Journal, 10APR2006, page A1
- The Walt Disney Company - Anne Sweeney Executive Biography
- Anne Sweeney profile from the Museum of Television & Radio