Bob Garfield
Bob Garfield (b. ca. 1955) writes the "Ad Review" TV-commercial criticism feature in Advertising Age. He is also the co-host of the On the Media show on National Public Radio.[1] Before that, he was a frequent contributor to All Things Considered. He is the advertising analyst for ABC News. He has also appeared on CBS News, CNBC, PBS, and the Financial News Network.
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[edit] Career
Garfield has been a columnist for USA Today and contributing editor for Civilization and the Washington Post Magazine. He has also written for The New York Times, Playboy, Sports Illustrated, and many other publications. A collection of his work, titled Waking Up Screaming from the American Dream, was published by Scribner's in 1997. A second book, And Now a Few Words from Me, appeared in 2003. Garfield co-wrote "Tag, You're It," a country song performed by Willie Nelson, and wrote an episode of the situation comedy Sweet Surrender. In 2009 he published a book about the collapse of the media landscape called The Chaos Scenario.
In October, 2007 Garfield launched the ComcastMustDie.com WWW site to protest Comcast's customer service.[2]
In 2010 Garfield announced that he would stop writing the "AdReview" column after 25 years.[3] He will write a column called "Listenomics" for Advertising Age, as well as starting a consulting practice.[4]
[edit] Honors and awards
In 2004, On the Media won a Peabody Award for excellence.[5]
[edit] Personal life
Garfield has called Bala Cynwyd, Pennsylvania, "a hometown of my youth".[6]
[edit] References
- ^ "Bob Garfield". On the Media. http://www.onthemedia.org/people/bob-garfield. Retrieved 2012-02-10.
- ^ Donohue, Steve (2007-10-08). "Media Columnist Launches ComcastMustDie.com". Multichannel News. http://www.multichannel.com/article/CA6488057.html?rssid=196. Retrieved 2008-02-05.
- ^ Bob Garfield, "Garfield Says Adieu, AdReview", Advertising Age, April 5, 2010.
- ^ Stuart Elliott, "Accounts, People and Miscellany", New York Times, March 28, 2010.
- ^ "PEABODY WINNERS BOOK" (Press release). see 2004 winners. http://www.peabody.uga.edu/winners/winners_book.php. Retrieved 2010-09-26.
- ^ Bob Garfield, "The Paleozoic Internet", On the Media, June 10, 2011.
[edit] External links
- BobGarfield.net - Bob Garfield's hub site
- Advertising Age - Bob Garfield: The Blog
- People - Bob Garfield - On The Media
- In depth interview with Bob Garfield on truth in marketing
- http://www.comcastmustdie.com/
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