Paper (magazine)

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PAPER
Paper (magazine) Winter 2010 cover.jpg
Winter 2010 cover featuring Paz de la Huerta
Editor Mickey Boardman[1]
Categories Fashion, music, pop culture, art
Frequency 6 per year
Publisher PAPER Communications
Founder Kim Hastreiter and David Hershkovits
Year founded 1984
Based in New York City
Website papermag.com
ISSN 1073-9122

Paper is a New York City-based independent magazine focusing on fashion, pop-culture, nightlife, music, art and film. Past cover models include Kim Kardashian, Katy Perry, Prince, Fergie, Mariah Carey, Paz de la Huerta (featured right) and The Scissor Sisters. In 2009 for its 25th anniversary, Paper had five different covers featuring 25 25-year-olds such as Taylor Hanson and Kid Cudi. It also held an anniversary party at the New York Public Library with performances by artists Liza Minnelli, Queen Latifah, and The Virgins.

Paper was founded and launched in 1984 by editors Kim Hastreiter and David Hershkovits (with Lucy Sisman and Richard Weigand) as a black and white 16-page fold-out (production was done in the offices of The New York Times) focusing on pop-culture. The magazine evolved into an 8-inch by 10-inch format and eventually into a glossy magazine. Along with the magazine there is also a website with articles, photos, blogs, and interviews. The website also features PaperTV which showcases musicians, behind the scenes footage and party clips.

PAPER Communications also owns ExtraExtra, a marketing, event planning, and production company.

November 2014 Kim Kardashian cover[edit]

In November 2014, Paper had Kim Kardashian pose partly nude for the cover and also included photos of Kardashian in various states of undress in the magazine, culminating in a completely nude photo.[2] The hashtag #BreakTheInternet was used for the incident, referring to the idea that so many people would flock to Paper to see the photos that the behavior of the Internet as a whole would change.[3] The photos sparked discussion across the Internet.[4][5][6][7][8]

A lengthy blog post on Medium.com described the engineering effort that had gone into sprucing up the web hosting and web serving of Paper so as to handle the substantially greater traffic load in the aftermath of the release of Kardashian's photos.[9]

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