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Post Toasties

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This is an old revision of this page, as edited by Michaelrhanson (talk | contribs) at 00:49, 27 February 2022 (Located better sources for historical introduction of Post Toasties and controversy around "Elijah's Manna" branding..). The present address (URL) is a permanent link to this revision, which may differ significantly from the current revision.

Elijah's Manna box

Post Toasties was an early American breakfast cereal made by Post Foods. It was named for its originator, C. W. Post, and intended as the Post version of corn flakes.[1][2]

Post Toasties were originally sold as Elijah's Manna[3] (c. 1904) until criticism from religious groups (and consequent loss of sales) led to a change of name in 1908.[4][5]

As of August 2016, Post Toasties are listed as discontinued on the PostFoods web site. This includes flavors Frosted Flakes, O's, and Corn Flakes.[6]

References

  1. ^ "History of Post® Cereals". Post Consumer Brands. Post Holdings, Inc.. Retrieved 27 February 2022.
  2. ^ "Post Toasties Cereal". The Cereal Project. Mr. Breakfast.
  3. ^ Nickersdon, Jane (March 15, 1950). "News of Food; A NEW CEREAL FOR THE BREAKFAST TABLE". The New York Times. Retrieved 27 February 2022.
  4. ^ Rubin, Nancy (1995). American Empress: The Life and Times of Marjorie Merriweather Post. Villard Books. pp. 76–77. Retrieved 27 February 2022.
  5. ^ "Elijah's Manna Cereal". The Cereal Project. Mr. Breakfast.
  6. ^ "Discontinued cereals and products". Post Consumer Brands. Post Holdings, Inc.. Retrieved 27 February 2022.