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Revision as of 07:02, 7 October 2020

InnerSloth
Company typeLimited liability company[1][2][3]
IndustryVideo games
HeadquartersRedmond, Washington[4][5][6]
Area served
Worldwide
Key people
Forest Willard, programmer and business head[7][8]
Marcus Bromander, Co-Founder, artist, and game designer[9][10]
Amy Liu, artist, designer, and animator[11][12]
ProductsAmong Us
The Henry Stickmin Collection
Dig2China!
Websiteinnersloth.com

InnerSloth is a Washington-based game-development studio[13][14][12] most notable for creating the game Among Us, the original Henry Stickmin games, and The Henry Stickmin Collection.[15][16][17][18] They create games for PC, Mac, and Mobile devices.[17][19][5]

In an analysis of the business model behind InnerSloth, Comic Book Resources wrote, "Innersloth's approach sets a refreshing and consumer-friendly standard".[20] The Escapist noted, "The most delightful thing about InnerSloth is that they are fueled by excitement."[12] Kotaku observed InnerSloth was able to exhibit patience when their product did not find success immediately after game release, and wait and adapt their strategy.[9] Screen Rant assessed the company achieved "overnight stardom" in 2020.[18]

Management and development team

InnerSloth is structured as a limited liability company.[1][2][3] Its staff consists of a three-person cohort of video game developers.[21][22][13] They are based out of Redmond, Washington.[4][5][6] The team has maintained their focus as an indie game developer.[23][11] The developers rarely meet in person, preferring remote work.[11] Innersloth was co-founded by video game developer Marcus Bromander, who goes by the username PuffballsUnited on the gaming website Newgrounds.[10][24][21] Bromander also serves as an artist and game designer for InnerSloth.[9][21][13] Forest Willard serves as a computer programmer and head of business management for InnerSloth.[7][8][13] Amy Liu is artist, designer, and animator for InnerSloth.[11][12] In an interview with Kotaku, Bromander explained the strengths and weaknesses behind the developers at InnerSloth.[9] Bromander lamented that they were not skilled at promoting their products, telling Kotaku, "We’re really bad at marketing."[9] Kotaku analyzed the efficiency of the development team at InnerSloth, concluding, "What InnerSloth, [the] three-person development team, is good at, however, is staying the course even after a game has failed to blast into the stratosphere on day one."[9] Willard explained the business model behind InnerSloth, "We’re a slow-growing company. We snowball our way to the top instead of spike and tail like most Steam releases do."[9] Liu stated she started to follow video game streamers to get more ideas for artistic development at InnerSloth.[9] After an increase in popularity in 2020, Willard stated the company planned to increase server performance for August 2021.[24] After experiencing problems with hackers attacking their servers in 2020, InnerSloth responded by adapting their systems and servers.[8][25] They made modifications to allow for moderation in-game and reporting of problems to the development team.[8][25]

Game release history

InnerSloth released its game Dig2China in 2015.[26][27] This was followed up by Among Us, first released on June 15, 2018.[13][28][29] Among Us gained popularity for InnerSloth in 2020, with a report by Sensor Tower noting, "InnerSloth’s Among Us was a breakaway hit, reaching No. 1 among the top-downloaded games of 3Q20."[30] Associated Press confirmed this, reporting it was number one on their list of top iPhone and iPad apps.[1] InnerSloth released their game The Henry Stickmin Collection on August 7, 2020, and the game was made available via MacOS and PC versions.[27][31][32] The Henry Stickmin Collection became popular enough to inspire a new Henry Stickmin-themed stage for their game Among Us.[33][34][35]

Reception

Comic Book Resources journalist Alexander Sowa wrote positively of the business model and culture at InnerSloth, commenting, "Developers can choose to give back to their customers by adding features that encourage players to keep playing and spread the word to their friends, or they can fill games with microtransactions and rerelease what is essentially the same game every year. While the latter has certainly been successful (at least financially), Innersloth's approach sets a refreshing and consumer-friendly standard that others should follow."[20] Magazine writer Amy Campbell praised the positive nature of the InnerSloth development team, in a piece she wrote for The Escapist, observing, "The most delightful thing about InnerSloth is that they are fueled by excitement. Whether it be for the memes of the community or for creating a better experience for ... players, their motivation to create has always come from a positive place".[12] Nathan Grayson wrote for Kotaku, praising the InnerSloth development team's patience during game release: "What InnerSloth ... is good at, however, is staying the course even after a game has failed to blast into the stratosphere on day one."[9] Phillip Tinner of Screen Rant wrote that InnerSloth faced challenges from "overnight stardom" during 2020.[18]

See also

References

  1. ^ a b c "The top iPhone and iPad apps on App Store", Federal News Network, Associated Press, 6 October 2020, retrieved 7 October 2020
  2. ^ a b Tuting, Kristine (29 September 2020), "Over 100 million people have downloaded Among Us", Yahoo Singapore News, One Esports, retrieved 7 October 2020
  3. ^ a b Armughanuddin, Md (18 September 2020), "Among Us 6 digit code error – How to fix", Gamepur, retrieved 7 October 2020
  4. ^ a b Duwe, Scott (28 September 2020), "Among Us hits 100 million downloads, 3.8 million concurrent players", Dot Esports, retrieved 7 October 2020
  5. ^ a b c McIntyre, Isaac (19 August 2020), Among Us 2 announced: release date, sequel features, price, more, retrieved 7 October 2020
  6. ^ a b "Among Us sigue rompiendo records de descarga y jugadores simultáneos", Libero.pe (in Spanish), 29 September 2020, retrieved 7 October 2020
  7. ^ a b Wilde, Tyler (5 October 2020), "Of course there are already Among Us cheaters", PC Gamer, retrieved 7 October 2020
  8. ^ a b c d Sayles, Lauren (5 October 2020), "InnerSloth has responded to Among Us hackers ruining matches", PC Invasion, retrieved 7 October 2020
  9. ^ a b c d e f g h i Grayson, Nathan (9 September 2020), "Among Us' Improbable Rise To The Top Of Twitch", Kotaku, retrieved 7 October 2020
  10. ^ a b Turney, Alexandria (1 October 2020), "What Among Us' New Content Updates Will Be", Screen Rant, retrieved 7 October 2020
  11. ^ a b c d Winkie, Luke (29 September 2020), "How Among Us Came Back From the Brink of Obscurity", IGN, retrieved 7 October 2020
  12. ^ a b c d e Campbell, Amy (22 September 2020), "Among Us Devs Have Created a Gaming Phenomenon, Albeit Two Years After It Launched", The Escapist, retrieved 7 October 2020
  13. ^ a b c d e Liao, Shannon (26 September 2020), "Among Us, a murder mystery set in space, is latest million-dollar video game craze", CNN Business, WTOP-News, retrieved 7 October 2020
  14. ^ Erskine, Donovan (28 September 2020), "Among Us hit 3 million concurrent players over the weekend, says Innersloth", Shacknews, retrieved 7 October 2020
  15. ^ Peters, Jay (23 September 2020), "Among Us is so popular that its developers just canceled the sequel", The Verge, retrieved 7 October 2020
  16. ^ Carpenter, Nicole (24 September 2020). "Among Us 2 canceled — but don't worry". Polygon. Retrieved 2020-09-27.
  17. ^ a b Tailby, Stephen (24 September 2020), "What Is Among Us, and Is it Coming to PS4?", Push Square, retrieved 7 October 2020
  18. ^ a b c Tinner, Phillip (23 September 2020), "Among Us 2 Canceled To Focus On Current Game's Popularity Explosion", Screen Rant, retrieved 7 October 2020
  19. ^ "About". www.innersloth.com. Retrieved 2020-09-28.
  20. ^ a b Sowa, Alexander (27 September 2020), "Among Us: Why More Developers Should Go for Quality Over Quantity", Comic Book Resources, retrieved 7 October 2020
  21. ^ a b c Paez, Danny (5 October 2020), "Among Us developers promise to fix the most boring part of the game", Inverse, retrieved 7 October 2020
  22. ^ Stuart, Keith (29 September 2020), "Among Us: the ultimate party game of the paranoid Covid era", The Guardian, retrieved 7 October 2020
  23. ^ Tinga, Kerry (30 September 2020), "What is 'Among Us' and why is everybody playing it?", Manila Bulletin, retrieved 7 October 2020
  24. ^ a b Paez, Danny (25 September 2020), "Everything we know about the major changes coming to Among Us", Inverse, retrieved 7 October 2020
  25. ^ a b Calvin, Alex (6 October 2020), "Innersloth moves to fight Among Us cheating", PCGamesInsider, retrieved 7 October 2020
  26. ^ "Dig2China". Newgrounds. Newgrounds, Inc. Retrieved 28 September 2020.
  27. ^ a b Hanna, James (24 September 2020), "Among Us Not Getting a Sequel is GREAT News - Here's Why", Comic Book Resources, retrieved 2020-09-27
  28. ^ Cuevas, Zackery (26 September 2020), "How to be the best Imposter in Among Us", Android Central, retrieved 7 October 2020
  29. ^ Chun, Hemmy (4 October 2020), "Summer '20 Top Hits", The UCSD Guardian, retrieved 7 October 2020
  30. ^ "All you need to know about the 'most popular' game in the world right now", Gadgets Now, 7 October 2020, retrieved 7 October 2020
  31. ^ "The Henry Stickmin Collection on Steam". store.steampowered.com. Retrieved 2020-09-08.
  32. ^ MacGregor, India (August 21, 2020), "The Henry Stickmin Collection: Every Plushies Location (& What They're For)", Screen Rant, retrieved 3 October 2020
  33. ^ Taery, Divya (1 October 2020), "There won't be an 'Among Us 2' but don't worry, it's for the best", Mashable SE Asia, retrieved 3 October 2020
  34. ^ Smith, Callum (25 September 2020), "Why is Among Us 2 Cancelled? InnerSloth Are Creating Henry Stickmin Stage", HITC, retrieved 4 October 2020
  35. ^ James, Hanna (24 September 2020), "Among Us Not Getting a Sequel is GREAT News - Here's Why", CBR, retrieved 4 October 2020