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The Basecamp foundation, an [[application framework]] using the language [[Ruby programming language|Ruby]], was released as the [[open source software|open source]] [[Ruby on Rails]].
The Basecamp foundation, an [[application framework]] using the language [[Ruby programming language|Ruby]], was released as the [[open source software|open source]] [[Ruby on Rails]].
37signals has been an ardent campaigner of a philosophy, which they term Getting Real, that eschews formal [[programming methodology]] and focuses on creating practical [[alpha software]] with small teams and iterating to a fully useful application based on client feedback. The company, which has expanded without [[venture capital]], also strongly advocates the "self-funded startup" approach. The company's advocacy extends to seminars held in Chicago and other U.S. cities.
37signals has been an ardent campaigner of a philosophy that eschews formal [[programming methodology]] and focuses on creating practical [[alpha software]] with small teams and iterating to a fully useful application based on client feedback. The company, which has expanded without [[venture capital]], also strongly advocates the "self-funded startup" approach. The company's advocacy extends to seminars held in Chicago and other U.S. cities.


In late 2005, [[Salon.com]] called the company "emblematic" of trends toward improved software [[usability]], saying they were "pioneering an entire business philosophy designed to make the Web great". [http://dir.salon.com/story/tech/feature/2005/08/10/37signals/index_np.html] By January, 2006 Mitch Wagner of [[InformationWeek]] asked whether 37signals was "the new Google". [http://www.informationweek.com/blog/main/archives/2006/01/is_37signals_th.html]
In late 2005, [[Salon.com]] called the company "emblematic" of trends toward improved software [[usability]], saying they were "pioneering an entire business philosophy designed to make the Web great". [http://dir.salon.com/story/tech/feature/2005/08/10/37signals/index_np.html] By January, 2006 Mitch Wagner of [[InformationWeek]] asked whether 37signals was "the new Google". [http://www.informationweek.com/blog/main/archives/2006/01/is_37signals_th.html]

Revision as of 01:07, 24 April 2006

37signals
Company typePrivately-held
Industryweb development
Founded1999
HeadquartersChicago, Illinois
Productsweb applications
Number of employees
7 (2005)
Websitewww.37signals.com

37signals is a privately-held web design and web application company based in Chicago. The firm was founded in 1999 as a web design company with a particular focus on usability. 37signals also produces a popular blog Signal vs. Noise.

37signals designed Meetup and redesigned sites for customers including Panera Bread. In 2000, they created the eNormicom website, a widely-circulated satire of the dot-com era. In 2003, 37signals launched a web design service called 37express, where for a set fee they would redesign one page on a website.

Also in 2003, 37signals began work on a web application for project management named Basecamp, originally intended for internal use, that would take the company in a new direction. Basecamp has since been followed by:

  • Ta-Da List - a pared-down to-do list application
  • Backpack - a less structured personal information manager
  • Writeboard - a collaborative editor
  • Campfire - a business-oriented chat interface
  • and Sunrise, a CRM application (as of 2006, announced but not yet public).

By mid-2005 the company had moved away from consulting work to focus exclusively on its web applications, which serve more than 400,000 users. Each application has a free limited-feature version and (except for Ta-Da List) monthly subscription levels with more features.

The Basecamp foundation, an application framework using the language Ruby, was released as the open source Ruby on Rails. 37signals has been an ardent campaigner of a philosophy that eschews formal programming methodology and focuses on creating practical alpha software with small teams and iterating to a fully useful application based on client feedback. The company, which has expanded without venture capital, also strongly advocates the "self-funded startup" approach. The company's advocacy extends to seminars held in Chicago and other U.S. cities.

In late 2005, Salon.com called the company "emblematic" of trends toward improved software usability, saying they were "pioneering an entire business philosophy designed to make the Web great". [1] By January, 2006 Mitch Wagner of InformationWeek asked whether 37signals was "the new Google". [2]

The company is named for the 37 radiotelescope signals identified by astronomer Paul Horowitz as potential messages from extraterrestrial intelligence.

Books

  • Defensive Design for the Web : How to improve error messages, help, forms, and other crisis points, New Riders Press, 2004 ISBN 073571410X
  • Getting Real, self-published e-book, 2006 (sold 5750 copies in 30 days [3])

See also