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'''Hoka One One''' is a French manufacturing company that designs and markets generously soled running shoes for distance runners. Noted for their light weight and maximal cushioning, Hoka running shoes are dubbed as "maximalist shoes", in contrast to [[minimalist shoe]]s.
'''Hoka One One''' is a French manufacturing company that designs and markets generously soled running shoes for distance runners. Noted for their light weight and maximal cushioning, Hoka running shoes are dubbed as "maximalist shoes", in contrast to [[minimalist shoe]]s.


The company was founded by Nicolas Mermoud and Jean-Luc Diard,<ref>{{cite web|url=http://running.competitor.com/2013/04/shoes-and-gear/sole-man-hoka-is-in-for-the-long-haul_68788 |title=Sole Man: The Story Behind Hoka Shoes |publisher=Competitor.com |date= |accessdate=2014-12-30}}</ref> both former [[Salomon Group|Salomon]] employees. The shoes are named after the [[Maori language]] phrase meaning "flying over the earth".<ref>{{cite web|url=http://www.outsideonline.com/outdoor-gear/footwear/Sole-Power-Nicolas-Mermoud-Minimalist-Running.html |title=The Clown Shoe That's Changing Minimalist Running |publisher=Outside magazine |date= |accessdate=2014-12-31}}</ref> Hoka was purchased on April 1 by Deckers Outdoor, the parent company for UGG, Teva and other footwear brands<ref>{{Cite news|url=http://running.competitor.com/2013/04/shoes-and-gear/sole-man-hoka-is-in-for-the-long-haul_68788#lgJeFv8f536kdqHA.99|title=Sole Man: The Story Behind Hoka Shoes|last=Metzler|first=Brian|date=April 2, 2013|work=Running Competitor|access-date=April 9, 2016|via=Competitor.com}}</ref>
The company was founded by Nicolas Mermoud and Jean-Luc Diard,<ref>{{cite web|url=http://running.competitor.com/2013/04/shoes-and-gear/sole-man-hoka-is-in-for-the-long-haul_68788 |title=Sole Man: The Story Behind Hoka Shoes |publisher=Competitor.com |date= |accessdate=2014-12-30}}</ref> both former [[Salomon Group|Salomon]] employees. The shoes are named after the [[Maori language]] phrase meaning "flying over the earth".<ref>{{cite web|url=http://www.outsideonline.com/outdoor-gear/footwear/Sole-Power-Nicolas-Mermoud-Minimalist-Running.html |title=The Clown Shoe That's Changing Minimalist Running |publisher=Outside magazine |date= |accessdate=2014-12-31}}</ref> Hoka was purchased on April 1 by [[Deckers Outdoor Corporation|Deckers Outdoor]], the parent company for [[UGG Australia|UGG]], [[Teva sandals|Teva]] and other footwear brands<ref>{{Cite news|url=http://running.competitor.com/2013/04/shoes-and-gear/sole-man-hoka-is-in-for-the-long-haul_68788#lgJeFv8f536kdqHA.99|title=Sole Man: The Story Behind Hoka Shoes|last=Metzler|first=Brian|date=April 2, 2013|work=Running Competitor|access-date=April 9, 2016|via=Competitor.com}}</ref>


The company sponsors a variety of professional runners, including [[track and field]] athletes [[Leonel Manzano]], [[Nicole Tully]], and [[David Torrence (athlete) |David Torrence]].<ref>{{cite web|url=http://www.hokaoneone.com/athletes.html | title=HOKA ONE ONE Athletes | accessdate=2016-01-13}}</ref>
The company sponsors a variety of professional runners, including [[track and field]] athletes [[Leonel Manzano]], [[Nicole Tully]], and [[David Torrence (athlete) |David Torrence]].<ref>{{cite web|url=http://www.hokaoneone.com/athletes.html | title=HOKA ONE ONE Athletes | accessdate=2016-01-13}}</ref>

Revision as of 02:36, 10 April 2016

Hoka One One
IndustrySportswear
Sports equipment
FounderNicolas Mermoud
Jean-Luc Diard
Area served
Worldwide
ProductsAthletic shoes
Websitewww.hokaoneone.com

Hoka One One is a French manufacturing company that designs and markets generously soled running shoes for distance runners. Noted for their light weight and maximal cushioning, Hoka running shoes are dubbed as "maximalist shoes", in contrast to minimalist shoes.

The company was founded by Nicolas Mermoud and Jean-Luc Diard,[1] both former Salomon employees. The shoes are named after the Maori language phrase meaning "flying over the earth".[2] Hoka was purchased on April 1 by Deckers Outdoor, the parent company for UGG, Teva and other footwear brands[3]

The company sponsors a variety of professional runners, including track and field athletes Leonel Manzano, Nicole Tully, and David Torrence.[4]

References

  1. ^ "Sole Man: The Story Behind Hoka Shoes". Competitor.com. Retrieved 2014-12-30.
  2. ^ "The Clown Shoe That's Changing Minimalist Running". Outside magazine. Retrieved 2014-12-31.
  3. ^ Metzler, Brian (April 2, 2013). "Sole Man: The Story Behind Hoka Shoes". Running Competitor. Retrieved April 9, 2016 – via Competitor.com.
  4. ^ "HOKA ONE ONE Athletes". Retrieved 2016-01-13.