Guangdong Loongon: Difference between revisions
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* Cogo Plastic Building Blocks |
* Cogo Plastic Building Blocks |
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* Lepin. Sub-brands include Star Wnrs, Bat Hero, Ninjag, Friends, Technics, Creators |
* Lepin. Sub-brands include Star Wnrs, Bat Hero, Ninjag, Friends, Technics, Creators |
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* Xingbao<ref>[https://brickset.com/article/27554/lepin-subsidiary-now-licensing-afol-designs Lepin subsidiary now licensing AFOL designs]</ref> |
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==Controversies and Legal issues== |
==Controversies and Legal issues== |
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Revision as of 03:34, 2 July 2017
Guangdong Loongon Animation & Culture Co., Ltd., often referred to as Loongon, is a Chinese children's toy manufacturer based in Guangdong and founded in 2003.[1] Loongon and its family of brands, including Lepin, Cogo, and Xingboa, are known for producing Lego-compatible brick sets. Loongon is publically listed as of 2014 as stock 831015 on the the Chinese stock exchange known as the National Equities Exchange and Quotations[2]
Toys Brands
The Loongon is the manufacturer and distributor of the following brands in North America and Europe [3]:
- Loongon
- Kid's Dough
- Huimei Plastic Building Blocks
Lego compatible:
- Cogo Plastic Building Blocks
- Lepin. Sub-brands include Star Wnrs, Bat Hero, Ninjag, Friends, Technics, Creators
Controversies and Legal issues
Loongon is currently being sued by Lego for the manufacturing and distribution of counterfiet Lego sets.[4][5]
Lepin, a Loongon sub-brand, is accused by some Lego fan builders of taking their designs and creating commercial Lepin sets without permission.[6]
See also
External links
References
- ^ Alibaba Company Profile
- ^ Dacheng Advises Guangdong Loongon Animation & Culture Co., Ltd. on NEEQ Listing and Private Placement
- ^ Loongon Product List
- ^ Fiere Copyright Battle Mars Lego's Push in China
- ^ Lego Group v. Guangdong Loongon Animation & Toys Industry Co., Ltd., et al.
- ^ An open letter to Lepin from a frustrated LEGO builder