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Vizio

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VIZIO Inc.
Company typePrivate
IndustryConsumer electronics
FoundedCosta Mesa, California, USA (2002)
Headquarters Irvine, California, USA
Key people
William Wang, Founder / CEO
ProductsAV Electronics; LCD TVs, HD Surround Sound systems, HDTV accessories, LCD computer monitors
Revenue$2.5 billion (2009)[1]
Websitevizio.com

Vizio is a privately-held producer of electronics, based in Irvine, California, USA. It was founded in October 2002 as V Inc.[2] Amtran, a Taiwan-based company, is one of a number of investors in Vizio.

LCD TV

Vizio currently primarily produces LCD television sets.

As of August 22, 2007, Vizio became the largest LCD TV seller in North America, with 606,402 TVs sold in the second quarter of 2007, a 76% jump from the previous quarter. Its market share increased from 9.4% to 14.5%.[3] In September 2008, Vizio started selling LCD TVs to Costco in Japan. In February 2009, Vizio announced they would stop production of plasma televisions.[4] At the CES 2009 Vizio introduced a 240 Hz LED-backlit VF551XVT 55" LCD TV. Vizio has also started making other Audio/Video equipment such as High Definition Surround Sound Systems, LCD computer monitors and HDTV accessories. The company released its first Blu-ray Disc player in August 2009.[5]

History

The company started in 2002 by Wang, Laynie Newsome and Ken Lowe with $600,000 and only three employees. In 2006 the revenue was estimated around $700 million, and in 2007 it was estimated to have exceeded $2 billion. Vizio is known for aggressively pricing their HDTVs against major competitors.

On October 19, 2010, Vizio signed a 4-year contract to sponsor the college football's annual Rose Bowl game in Pasadena, California, beginning with the 2011 Rose Bowl presented by Vizio and ending with the 2014 Vizio BCS National Championship Game.[6]

References

  1. ^ Tolkoff, Sarah (August 2, 2010). "OC's Wealthiest". Orange County Business Journal. 33 (31): 38.
  2. ^ Lawton, Christopher, Kane, Yukari, Iwatani Kane and Dean, Jason."U.S. Upstart Takes On TV Giants in Price War", The Wall Street Journal, 2008-04-15. Retrieved on April 15, 2008.
  3. ^ Vizio tops in LCD TV sales in second quarter at CNET.com
  4. ^ Another Manufacturer Drops Plasma
  5. ^ http://www.engadgethd.com/2009/05/03/vizios-vbr100-blu-ray-player-delayed-until-august/
  6. ^ Chris Casacchia,Vizio Nabs Four-Year Rose Bowl Presenting Sponsorship, Orange County Business Journal, October 19, 2010