Apoplithorismosphobia
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Apoplithorismosphobia [1] (Template:Pron-en) is the technical term for fear of deflation, used mostly within the Austrian School of Economics. The term is typically used to describe non-Austrian economists who view deflation, or falling prices, as having a sharply negative impact on the economy. [2]
The term was coined in a 2004 paper entitled "Apoplithorismosphobia"[3] by Mark Thornton at the Ludwig von Mises Institute.
As Thornton describes, "Apoplithorismosphobia (ay-pope-lit-horris-mos-foe-be-ah) is the fear of deflation. Or, more correctly, the fear that an economy would “suffer” from falling prices, or a general decline in the prices of goods and services."