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File:SuperGold Card image.jpg
SuperGold Card image

SuperGold Card

Introduction

New Zealand First[1] introduced the SuperGold Card[2] to improve the quality of life of New Zealand’s senior citizens and acknowledge their contribution to society. As a condition of the 2005 confidence and supply agreement[3] between the New Zealand First Party and the Labour Government, Rt Hon Winston Peters[4] launched the SuperGold Card in August 2007.[5] The well-being of seniors has always been a primary concern for New Zealand First, and the party has taken many initiatives to improve the life of seniors.

New Zealand First established a research team to design the SuperGold Card,[6] which included public transport benefits like free off-peak travel[7] (funded by the Government) and discounts from businesses and companies[8] across thousands of outlets. Rt Hon Winston Peters negotiated with then Prime Minister Helen Clark despite widespread opposition[9] to the card on the grounds of high cost. However, it was argued much of the extra costs were ‘book entries’, for example; the Government subsidises much of public transport anyway, where buses and trains travel with empty seats during off-peak hours. SuperGold Card commuters are simply using buses and trains during off-peak times (Auckland SuperGold cardholders also enjoy the benefit during peak times). The real costs are relatively low compared to the benefits enjoyed.

Performance

The SuperGold Card has been one of Winston Peters’ flagship initiatives.[10] It is available to all eligible New Zealanders over the age of 65. The card provides over 600,000[11] New Zealanders with access to a wide range of government and local authority services, business discounts, entitlements and concessions. Notable, are the hearing aid subsidies.[12] Special mention has to be given to the Veterans’ SuperGold Card,[13] a specially branded version of the SuperGold Card. It is for those who have served in the New Zealand Defence Force in a recognised war or emergency. The SuperGold Card can also be combined with the Community Services Card.[14] This is renewed for reassessment every three years. Seniors can go to the AA and upload their Photo ID[15]onto their SuperGold Card for free if they choose.

The major benefit of the SuperGold Card is improved mobility through use of public transport in off-peak hours. From all corners of the political spectrum, it is generally accepted the social and psychological benefits of free public transport to to elderly extend far beyond the financial cost to the Government.[16] This includes encouraging seniors who would normally stay at home to make outings to see friends and family. Staying involved in the community is good for a senior’s mental and physical health. Businesses appreciate Super-Gold card holders who frequently go out of their way to support and show loyalty to businesses offering a SuperGold discount.

SuperGold Card came under threat in 2010 when Minister Steven Joyce tried to terminate the Waiheke Island ferry trip[17] for SuperGold cardholders.[18] The Minister retreated when he came under fire from senior citizens.

Today, SuperGold Card is practically synonymous with the name Winston Peters. New Zealand First’s initiative in introducing the SuperGold Card has been an outstanding success.

Members’ Bills

During the 50th New Zealand Parliament 2011-2014, New Zealand First MPs submitted two Members’ Bills in the ballot which would directly benefit SuperGold cardholders.

New Zealand First MP Barbara Stewart’s[19] SuperGold Health Check Bill[20] will give all SuperGold Card Holders three free doctors’ visits every year.

New Zealand First MP Andrew Williams’[21] Affordable Healthcare Bill[22] proposes a 25 per cent SuperGold discount off health insurance up to a maximum of $500.

New Zealand First’s SuperGold Electricity Discount Bill giving pensioners 10% off electricity in the winter months from State Owned Enterprises was shelved because of the National Government’s sale of SOEs from 2013. This initiative will be reinstated pending the new definition of the Mixed Ownership Model.

References

  1. ^ "New Zealand First website". Retrieved 1stJuly 2013. {{cite web}}: Check date values in: |accessdate= (help)
  2. ^ "SuperGold Card (MSD website)". New Zealand Government (Ministry of Social Development). Retrieved 1st July 2013. {{cite web}}: Check date values in: |accessdate= (help)
  3. ^ "Confidence and Supply Agreement with NZ First". NZ Government. Retrieved 1 July 2013.
  4. ^ "Rt Hon Winston Peters (NZ Parliament website MP information page)". Retrieved 1st July 2013. {{cite web}}: Check date values in: |accessdate= (help)
  5. ^ "188 businesses add weight to SuperGold Card (NZ Government website)". Retrieved 1 July 2013.
  6. ^ "Update: The SuperGold Card (MSD website)". Retrieved 1 July 2013.
  7. ^ "What is the SuperGold card? ('busit' website)". Retrieved 1 July 2013.
  8. ^ "SuperGold Card directory updated (NZ Government website)". Retrieved 1 July 2013.
  9. ^ "Social Security (Entitlement Cards) Amendment Bill — Third Reading (HANSARD)". Retrieved 1 July 2013.
  10. ^ "SuperGold Card media release (Beehive website)". Retrieved 1 July 2013.
  11. ^ "SuperGold Card Why Join? (MSD website)". Retrieved 1 July 2013.
  12. ^ "Increased hearing aid subsidy for SuperGold Card (Scoop.co.nz)". Retrieved 1 July 2013.
  13. ^ "Veterans SuperGold Card (MSD website)". Retrieved 1 July 2013.
  14. ^ "Community Services Card application for clients applying for or already receiving New Zealand Superannuation" (PDF). Retrieved 1 July 2013.
  15. ^ "Automobile Association of NZ website about the SuperGold Card". Retrieved 1 July 2013.
  16. ^ "Benefits of SuperGold Card for Seniors (Auckland Transport blog, 12-3-2010)". Retrieved 1 July 2013.
  17. ^ "Waiheke Island Ferries (Waiheke Island AucklandNZ.com)". Retrieved 1 July 2013.
  18. ^ "Hasty U-Turn Over SuperGold Card (Colin Espiner, The Press 15-3-2010)". Retrieved 1 July 2013.
  19. ^ "Barbara Stewart, MP (NZ Parliament website MP information page)". Retrieved 1 July 2013.
  20. ^ "Proposed members' Bills - SuperGold Care Health Check Bill (New Zealand Parliament website)". Retrieved 1 July 2013.
  21. ^ "Andrew Williams, MP (NZ Parliament website MP information page)". Retrieved 1 July 2013.
  22. ^ "Proposed Member's Bills - Affordable Healthcare Bill (New Zealand Parliament website)". Retrieved 1 July 2013.
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