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Tealium

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Tealium
IndustryMarketing technology
Founded2008
Headquarters
Number of locations
US, Germany, Singapore, Japan, UK, France, Australia, Spain
Area served
worldwide
Productsenterprise tag management and marketing solutions
BrandsTealium Universal Data Hub, Tealium iQ, Tealium EventStream, Tealium AudienceStream, Tealium Data Access
Websitehttp://www.tealium.com

Tealium is a US American company founded in 2008 in San Diego, California[1] that sells enterprise tag management system and marketing software.

The company’s customers include Cathay Pacific Airways,[2] COS, Domino’s Pizza, HanesBrands, Kimberly-Clark Corp., Lamps Plus, Lincoln Financial Group, Party City, Univision, Wet Seal and the United States Postal Service. Tealium has been named to the Inc. 500, which recognizes the fastest-growing private companies in the U.S.[3]

Products

Tealium's two main products are an enterprise tag management service, Tealium iQ, and a real-time unified marketing platform called Tealium AudienceStream, which has been honored in 2014 by the Digital Analytics Association as New Technology of the Year.[4]

History

Tealium was founded in 2008 in San Diego, California, by Mike Anderson, Ali Behnam, and Olivier Silvestre who worked together at WebSideStory, a SaaS-based web analytics player that was acquired by Omniture and later by Adobe Systems.[5] Jeff Lunsford, previously the CEO at Limelight Networks and WebSideStory, was appointed CEO of Tealium in January 2013. The company has raised a total of $77.9MM in funding from Battery Ventures, Tenaya Capital, Bain Capital Ventures, Georgian Partners, Presidio Ventures and Silver Lake Waterman,[6][7][8] and has offices in the US, Singapore, UK, Germany, Japan, Netherlands, France and Australia. It was named one of the most promising companies in America by Forbes Magazine, currently at number 57[9] and being recognized by one of the best places to work in San Diego by the San Diego Business Journal.[10]In January 2017, Tealium and Possible APAC became partners.[11]

In May 2019 the company announced Series F of investment and raised $55 million. The round was led by Silver Lake Waterman with ABN AMRO, Bain Capital, Declaration Partners, Georgian Partners, Industry Ventures, Parkwood and Presidio Ventures also participating. Its total valuation reached $850 million.[12]

References

  1. ^ "Tealium". CrunchBase. Retrieved 31 October 2014.
  2. ^ "Tealium Achieves Banner Year and Extends Global Leadership in Enterprise Tag Management". Market Watch. Retrieved 31 October 2014.
  3. ^ "Tealium Named One Of Inc. 500′s Fastest-Growing Private Companies". The Makegood. Retrieved 31 October 2014.
  4. ^ "Award Recipients 2014". Digital Analytics Association. Retrieved 31 October 2014.
  5. ^ "Omniture acquires Visual Sciences (Websidestory)". WebAnalyticsBook.com. Retrieved 31 October 2014.
  6. ^ "Enterprise tag management firm Tealium picks up $15.6M more from Tenaya, Presidio, and Battery - The Next Web". TheNextWeb.com. Retrieved 31 October 2014.
  7. ^ "Tealium, a marketing tech firm, raises $20 million - Fortune". Fortune.com. Retrieved 31 October 2014.
  8. ^ "Tealium Announces $30.7 Million of Additional Growth Financing". PR Newswire: prnewswire.com. Retrieved 21 February 2015.
  9. ^ "100 Most Promising Companies". Forbes. Retrieved 31 October 2014.
  10. ^ "Tealium Named One of the "Best Places to Work in San Diego" by the San Diego Business Journal". Tealium.com. Retrieved 31 October 2014.
  11. ^ Manjur, Rezwana. "Possible APAC partners up with Tealium". Marketing Interactive. Retrieved 2017-10-27.
  12. ^ "Tealium, a big data platform for structuring disparate customer information, raises $55M at $850M valuation". TechCrunch. Retrieved 2019-05-16.