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3 (soundtrack)

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3 (Original Motion Picture Soundtrack)
Soundtrack Cover
Soundtrack album by
Released16 November 2011 (Single Release)
23 December 2011 (Soundtrack Release)
Recorded2011
GenreFeature film soundtrack
Length33:26
LanguageTamil
LabelSony Music
Anirudh Ravichander chronology
3 (Original Motion Picture Soundtrack)
(2011)
Ethir Neechal
(2013)
Singles from 3 (Original Motion Picture Soundtrack)
  1. "Why This Kolaveri Di"
    Released: 16 November 2011

3 is the soundtrack album, of the 2012 Indian Tamil-language romantic psychological thriller film, 3 (2012 Tamil film) composed by musician Anirudh Ravichander. This is Anirudh's debut film as a music composer. The film stars Dhanush and Shruti Hassan in the lead roles, and was produced by Dhanush's wife Aishwaryaa R. Dhanush. The single track, "Why This Kolaveri Di" was released on 16 November 2011, prior to the soundtrack release, and became one of the most streamed songs of all-time.[1][2] The entire soundtrack album was released on 23 December 2011, and gained positive reviews.[3]

Release

The single track "Why This Kolaveri Di" written and performed by Dhanush, was initially leaked on the internet. Having noticed its popularity, the makers launched the song as a single, on 16 November 2011. The song became the most searched YouTube video in India, attracting more than 20 million views within 28 days, and was listed by YouTube under the "Recently Most Popular (Gold)" videos.[4][5][6] Following its huge success and nationwide popularity Dhanush, the singer of the original track was invited by then Prime Minister Dr. Manmohan Singh as a "Guest of Honour".[7]

Aishwarya denied reports that suggested that another song from the album had leaked. The soundtrack was released by college students on 23 December 2011 at the St. George's School, Chennai. Although Rajinikanth and Kamal Haasan were expected to attend the event, only Latha Rajinikanth was present.[8][9]

The soundtrack was also released in Telugu and Hindi.

Track listing

All lyrics are written by Dhanush, except where noted

Tamil Track List
No.TitleSinger(s)Length
1."Idhazhin Oram – The Innocence of Love" (Aishwarya Dhanush)Ajeesh, Anirudh Ravichander3:25
2."Kannazhaga - The Kiss of Love"Dhanush, Shruti Haasan3:26
3."Come on Girls – The Celebration of Love"Anirudh Ravichander, Nadisha Thomas, Maalavika Manoj2:54
4."Nee Paartha Vizhigal – The Touch of Love"Vijay Yesudas, Shweta Mohan4:24
5."A Life Full of Love – Theme Music"Anirudh Ravichander1:55
6."Why This Kolaveri Di"Dhanush4:20
7."The Rhythm of Love – Theme Music"Navin Iyer1:14
8."Po Nee Po – The Pain of Love"Mohit Chauhan, Anirudh Ravichander4:11
9."Theme of 3"Mandolin Seenu1:29
10."Po Nee Po Remix – The Scream of Love"Sathya Prakash, Harish Swaminathan3:42
Total length:33:26
Telugu Track List
No.TitleSinger(s)Length
1."Yedhalo Oka Mounam"Ajesh Ashok, Anirudh Ravichander3:27
2."Kannulada"Dhanush, Shruti Haasan3:26
3."Come on Girls"Anirudh Ravichander, Ananth2:55
4."Nee Paata Madhuram"Roop Kumar Rathod, Shreya Ghoshal4:23
5."Why This Kolaveri Di?"Dhanush4:20
6."Po Ve Po"Mohit Chauhan, Anirudh Ravichander4:14
7."Po Ve Po (Remix)"Sathya Prakash, Harish Swaminanthan3:42
Hindi Track List
No.TitleSinger(s)Length
1."Tere Bin"Adnan Sami, Anirudh Ravichander3:21
2."Tan Ye Mera"Dhanush, Shruti Haasan3:23
3."Come on Girls"Anirudh Ravichander, Ananth2:55
4."Ai Raat Dheere Chal"Shreya Ghoshal, Roop Kumar Rathod4:27
5."Why This Kolaveri Di?"Dhanush4:15
6."Ro Ne Do"Mohit Chauhan, Anirudh Ravichander4:10
7."Ro Ne Do (Remix)"Vishal Dadlani, Harish, Anirudh Ravichander3:42

Reception

Kaushik LM, rated the soundtrack album 3.5 out of 5, summarising "Anirudh Ravichander has delivered so much variety in his very first album. Such a promising debut by a composer hasn't been seen in recent Tamil cinema history. 'Kolaveri' took the initial honors but there are so many other melodic treats that 3 offers. On the whole, an album that will sell like hot cakes."[10] Rediff rated the album 3 out of 5, and summarised that "All the songs in 3 are good and come with appealing instrumental arrangements, even if the lyrics are a bit bland. Composer Anirudh has obviously taken pains to come up with an intriguing collection. Go for it!"[11] Moviecrow rated the album 7 out of 10, stating with a bottomline that "This dream debut by Anirudh is mighty impressive. The director Aishwarya D should be commended for her vision. She has given Anirudh and Dhanush the freedom to explore in music and lyrics. Anirudh has proven that 'Kolaveri' was no fluke.  The music is fresh, experimental and delightful - worth buying."[12]

Controversy

The song, "Why This Kolaveri" being one of the most streamed Indian songs, gained controversy upon its release. Javed Akhtar, a poet, lyricist and scriptwriter slammed the song for its insult to sensibility.[13] In April 2012, a petition was filed in the Kerala High Court seeking a ban on the song citing negative influence on children, claiming to inciting violence and aggression. However, his case was denied. The song was also faced criticism for its allegedly misogynistic lyrics.[citation needed]

References

  1. ^ "Danush's '3 - Why this kolaveri di' a smashing hit [Video]". Retrieved 28 September 2019.
  2. ^ "Here's how the Kolaveri Di song happened!". Rediff. Retrieved 28 September 2019.
  3. ^ ""Kolaveri 2011s top song" says CNN (US) !". IndiaGlitz. 28 December 2011. Archived from the original on 24 September 2015. Retrieved 28 September 2019.
  4. ^ "Kolaveri Di goes viral". The Times of India. Retrieved 28 September 2019.
  5. ^ "Kolaveri is the most searched video". The Times of India. Retrieved 28 September 2019.
  6. ^ Movie Buzz (8 December 2011). "Kolaveri Bags YouTube Gold Award". Sify Movies. Retrieved 28 September 2019.
  7. ^ "'Why this kolaveri di' is CNN's Top Song of the Year". Bollywood Life. 29 December 2011. Retrieved 28 September 2019.
  8. ^ Media, Kreative Access (4 September 2012), Dhanush and Shruti Hassan at 3 Movie Audio Launch (7), retrieved 28 September 2019
  9. ^ "3 Audio Launch Photos". FilmiBeat. Retrieved 28 September 2019.
  10. ^ "3 MUSIC REVIEW - 3 MUSIC REVIEW". behindwoods.com. Retrieved 28 September 2019.
  11. ^ "Review: 3's music is more than Kolaveri Di". Rediff. Retrieved 28 September 2019.
  12. ^ ""3" Tamil Music Review". moviecrow.com. Retrieved 28 September 2019.
  13. ^ "Hindustan Times - Archive News". Hindustan Times. Retrieved 28 September 2019.