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|Slogan||Perth's Widest Variety|
|Frequency||94.5 MHz FM|
|First air date||1991|
|Owner||Southern Cross Austereo|
MIX 94.5 (official callsign 6MIX) is a commercial music radio station owned by Southern Cross Austereo in Perth, Western Australia. Despite sharing the 'Mix' callsign, it has no relation to the Mix stations in other Australian cities. It is targeted to 25- to 54-year-olds.
The station originally began as 6KY, beginning broadcasting on 23 October 1941 on 1210am kHz and would eventually end up at the frequency 1206 kHz. The original building, at 17-19 James Street, East perth, was the first building in Western Australia to be built specifically as a radio station. Consisting of five studios and an auditorium, the station was then owned by the Australian Workers' Union. On 1 June 1991, 6KY became one of two Perth radio stations to convert from the AM to FM bands. The station became known upon conversion to FM as 6KYFM, and later as 94.5 KYFM, with the official call sign 6JKY. The on-air identity was later shortened to 94.5FM under the management of well-known Perth broadcaster Gary Roberts and then around 1997–1998 adopted the name Mix 94.5. The official call sign is now 6MIX.
In September 2005, Mix 94.5 changed its logo from the red mix in the blue ball to the one seen on the right on this page.
The switch between Mix 94.5's Rokeby Road studios and the new purpose built broadcast centre in Roberts Road took place at 2pm on 5 March. The first song played was "Friday on My Mind" by The Easybeats which was #43 in the "Top 294 Songs For Grown Ups" that Mix 94.5 was playing across the long weekend.
In May 2009 the station began broadcasting its signal on Digital Radio as well. Perth was the first Australian city to switch the digital transmitters.
- Reading, John (September 1997). "Business as usual for radio stations says Gary Roberts l". Campaign Brief.
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