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OnePath Network

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OnePath Network
CountryAustralia
Broadcast areaWorldwide
Programming
Language(s)English, Arabic
Ownership
Key people
  • Malaz Majanni
  • Kamal Saleh
Links
Websiteonepathnetwork.com

OnePath Network is an Australian Islamic-themed original content video production studio and media outlet based in Sydney, Australia. It was established in 2014 as a not-for-profit organization and da‘wah media network. It publishes videos, articles, news, and interviews, and produced the short film Last Chance.

History

OnePath network was founded in March 2014 in Sydney as a non-profit by Malaz Majanni as a da‘wah initiative; the goal was to create "values based" video content to counter negative views of Islam and Muslims and to generate news, documentaries, and commentary from a Muslim perspective.[1][2] The network was started with $1M in donations from the Muslim community, and sought to grow by selling advertising aimed at young Muslims.[1][3] It aimed to distribute its content through its website and apps, YouTube, Facebook, and occasionally in other outlets like movie theaters.[1] The project was endorsed by Ibrahim Abu Mohamed, the Grand Mufti of Australia,[4] and in April 2015 Irfan Yusuf endorsed the network in an editorial published in the Sydney Morning Herald.[5]

Guests have included Brian McDonald, the head of the AFP counterterrorism team,[2] and in 2016 they interviewed Oliver Bridgeman, who alleged that he had been trapped in Syria after the Australian Government cancelled his passport.[6][7][8]

In October 2016 the OnePath Network produced Last Chance, a 45-minute film about a young Muslim man tempted into a life of selling drugs and violence, which was shown in movie theaters in Australia.[9][10] By February 2018 the network had made and released around 400 videos.[1]

Awards

At the 2016 Australian Muslim Achievement Awards, OnePath Network won Media Organisation of the Year, and one of its hosts was a finalist for Role Model of the Year.[11] The following year, in 2017, the network won the award in the "media" category of Dubai's Islamic Economy Awards.[12]

In 2023, OnePath Network was awarded YouTube's 1 Million subscriber creator award. https://www.youtube.com/OnePathNetwork

References

  1. ^ a b c d "110 mln views and counting: Australian start-up rising fast as key player in Islamic media content". Salaam Gateway. 8 February 2017.
  2. ^ a b Om, Jason (16 March 2015). "Sydney's Muslim community sets up TV studio". ABC News.
  3. ^ "Australian Muslims to launch TV studio - World Bulletin". World Bulletin. 17 March 2015.
  4. ^ Melewar, T. C.; Alwi, S. F. Syed, eds. (2017). Islamic Marketing and Branding: Theory and Practice. Routledge. ISBN 9781317112235.
  5. ^ Yusuf, Irfan (3 April 2015). "Editorial: One Path Network undermines extremist rhetoric". The Sydney Morning Herald.
  6. ^ Davey, Melissa (13 March 2016). "Australian teenager in Syria says he feels betrayed over cancelled passport". The Guardian.
  7. ^ McKeith, Sam (13 March 2016). "Australian Teen Oliver Bridgeman Calls Passport Cancellation A 'Big Joke'". Huffington Post.
  8. ^ Rose, Anton (7 September 2017). "Oliver Bridgeman's lawyer 'unaware of marriage' in Syria". Chronicle.
  9. ^ Ahmad, Zia (21 October 2016). "OnePath VIP dinner and pre-screening of "Last Chance"". Australasian Muslim Times.
  10. ^ Buckley, Danielle (October 9, 2016). "Kamal Saleh's new film highlights perils of drugs and violence". Canterbury-Bankstown Express via the Daily Telegraph.
  11. ^ "Mission of Hope: The 10th Annual Australian Muslim Achievement Awards 2016". Archived from the original on 2018-02-17. Retrieved 2018-02-15.
  12. ^ "Press release: Dubai CP honours Islamic Economy Awards winners". Gulf Today. November 28, 2017.