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Bundaberg Brewed Drinks

Coordinates: 24°51′09″S 152°22′53″E / 24.8524°S 152.3813°E / -24.8524; 152.3813
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Not to be confused with Bundaberg Rum.

Bundaberg Brewed Drinks
Company typePrivate
IndustryBrewing
Founded1960
FounderCliff Fleming
Headquarters
Bundaberg East, Queensland
,
Australia
Key people
John McLean (Managing Director)
ProductsBeverages
OwnerFleming Family
Websitebundaberg.com
Bundaberg Brewed Drinks range
Bundaberg Burgundee Creaming Soda, one product of Bundaberg Brewed Drinks

Bundaberg Brewed Drinks Pty Ltd is an Australian family-owned business that brews non-alcoholic beverages. Based in Bundaberg, Queensland, the company exports to over 61 countries across the globe and is most known for ginger beer and other carbonated beverages.[1][2]

History

The company was established in Bundaberg in 1960 as a bottling and fermenting business. In 1968, Mr. and Mrs. Fleming (senior) along with Cliff and Lee Fleming, bought the business, then known as Electra Breweries. From then on, it was run by mother, father, son and daughter. Over the years, the company has seen growth in sales and brand recognition, both domestically and internationally.[1][2][3]

Circa 2011 the company established its own ginger farm to ensure an adequate supply of ginger.[4]

In March 2018, the company entered into a partnership with PepsiCo to distribute their beverages across the United States, although the two remain separate companies.[5][6][better source needed]

Product Range

There are 13 full sugar flavours in their drinks range as well as 3 diet varieties.[citation needed] The flavours include:

The Diet range includes:

  • Diet Ginger Beer
  • Diet Lemon Lime and Bitters
  • Diet Sarsaparilla / Root Beer

Bundaberg also manufactured a limited release drink, Spiced Ginger Beer, that is only available at key times of the year.[citation needed]

To celebrate the 50th Anniversary of the founding of Bundaberg Brewed Drinks, a limited edition drink, Ginger Beer & Lemon Myrtle, crafted by company founder Cliff Fleming, was released.[citation needed]

Royal Crown Draft Premium Cola is produced under licence and is not available for purchase within Australia, except at the company’s tourist facility in Bundaberg, known as "The Barrel".[citation needed]

Tourism

The Bundaberg Barrel on Bargara Road, Bundaberg East

In 2005, Bundaberg Brewed Drinks opened their tourist facility, the Bundaberg Barrel, one of Australia's Big Things in Bundaberg East. The Barrel has a 3D hologram video, interactive displays on the brewing process and taste testing.[7]

See also

References

  1. ^ a b "Our History". Bundaberg Brewed Drinks. Archived from the original on 4 May 2021. Retrieved 24 August 2021.
  2. ^ a b "Meet the Manufacturer: All in the family – Bundaberg Brewed Drinks' rosy future". Food & Beverage Industry News. 7 September 2020. Archived from the original on 24 August 2021. Retrieved 24 August 2021.
  3. ^ "UK demand grows for Bundaberg ginger beer". ABC News. 27 July 2004. Archived from the original on 24 August 2021. Retrieved 24 August 2021.
  4. ^ "The plant behind a world famous ginger beer". ABC News. 26 October 2018. Archived from the original on 24 August 2021. Retrieved 24 August 2021.
  5. ^ "Bundaberg Brewed Drinks And PepsiCo Announce Distribution Partnership As Non-Alcoholic Craft Beverage Market Continues Explosive Growth". PR Newswire. Archived from the original on 9 November 2020. Retrieved 9 September 2019.
  6. ^ "IS PEPSICO BUYING BUNDABERG BREWED DRINKS?". Bundaberg Brewed Drinks. Archived from the original on 4 September 2019. Retrieved 9 September 2019.
  7. ^ "Our History". Bundaberg Brewed Drinks. Archived from the original on 4 May 2021. Retrieved 24 August 2021.

24°51′09″S 152°22′53″E / 24.8524°S 152.3813°E / -24.8524; 152.3813

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