Mudah.my
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| Type of business | Private company Malaysia's Largest Marketplace |
|---|---|
Type of site | Classifieds |
| Available in | English/Malay |
| Founded | November 2007 |
| Headquarters | |
| Area served | Malaysia |
| Owner | 701Search Pte., Ltd. |
| Key people | Gaurav Bhasin (Chief Executive Officer) |
| Products | Classified advertising |
| Employees | 100+ (Q3 2013) |
| URL | www |
Mudah.my (styled mudah.my) is an online classified-ads website that caters primarily to the Malaysian market. Mudah is part of Carousell, one of the world's largest and fastest growing marketplace platforms in Southeast Asia.
Mudah.my Sdn. Bhd. is Malaysia’s leading marketplace that offers a free and convenient platform for people to buy and sell new and preloved goods just with a simple post of an ad. Today, more than 8 million unique visitors visit Mudah to sell and buy everything from Cars to Cameras, Properties to Pets, Mobile phones to Motorcycles, Treadmills to Textbooks, Bicycles to Beds, Guitars to Golf sets, Plants to Posters, Watches to Washing machines, Tyres to Tablets, Dresses to Drums, Shoes to Shops, Collectibles to Computers, Jobs and more – Everything Also Mudah! .[1] As of June 2015, Mudah.my is the second most visited local website in Malaysia, with 1,887,000 unique visitors.[2]
History
Mudah.my is Malaysia’s largest online classifieds marketplace. Launched in 2007 with a simple thought - what if we could make a platform which would let anyone sell, almost anything - easy and fast! Hence the name “Mudah” which in the local language means “easy”. Present day Mudah has over 100 employees whose efforts have been responsible for creating not just a socially responsible business that is used every month by more than one-third of the Malaysian Residents aged 15-64 years but, also one of the few businesses in the online sphere in South-East Asia that has shown healthy revenue growth and is profitable!
Mudah.my continues its vision to democratise commerce focusing on its users first. This is evident by the constant evolution of its platforms, starting with the desktop in 2007. In 2012, Mudah.my offered its users the flexibility to access its platform via its mobile site and launched its Android app platform in 2013 and iOS in 2016. In 2016, Mudah.my also underwent a brand refresh, which included a logo and a website update.
Right now, Mudah is undergoing its next renovation to remain true to its purpose of using the power technology and data solutions in the backend to handle complex problems while giving users simple and easy solutions for their needs.
In September 2015, Gaurav Bhasin was appointed as Chief Executive Officer of Mudah.my.[3] A business leader, strategist, growth-hacker, out-of-the- box problem solver, and talent mentor, Gaurav brings more than 20 years of extensive in-market and pan- regional experience across Asia Pacific. Adept at transforming underperforming organisations, his proven track record spans across key markets in Southeast Asia and India, where he has held multiple leadership roles in various regional corporations.In his current role as CEO of Mudah.my, Malaysia’s Largest Marketplace, he successfully navigated the business out of its first S-Curve in the face of stiff competition in one of Southeast Asia’s most vibrant business markets. By reinventing approaches across product, capabilities, brand, and organisational culture, Gaurav steered the online marketplace towards higher revenue growth.
Ownership of Mudah.my
Mudah is part of Carousell, one of the world’s largest and fastest growing marketplace platforms in Southeast Asia. Launched in August 2012, Carousell began in Singapore and now has a presence in eight markets under the brands Carousell, Mudah, Cho Tot and OneKyat. Carousell is backed by Telenor Group, Rakuten Ventures, Sequoia India and Naspers. Visit www.carousell.com for more information. [4] Norway's Telenor Group now owns 30 per cent of enlarged Carousell [5]
Classified Ads
Mudah.my provides an online classified ads portal for both buyers and sellers who are tapping the Internet community for their business transactions. Ads posted on the Mudah.my website are classified according to nine primary categories, which are:-
- Vehicles - Cars, Motorcycles, Car Accessories and Parts, Other Accessories and Parts, Other Vehicles
- Properties - Apartments, Houses, Commercial Properties, Land, Rooms and New Properties
- Electronics - Mobile phones & Gadgets, TV/Audio/Video/Cameras/Games, and Computers & Accessories
- Home and Personal Items - Shoes, Bags and Wallets, Watches and Accessories, Clothes, Beauty and Perfumes, Health and Slimming, Wedding, Maternity, For Children, Female Items, Bed and Bath, Kitchen and Appliances, Furniture and Decoration
- Leisure / Sports / Hobbies - Sports & Outdoors, Hobbies & Collectibles, Music / Movies / Books, Pets, Tickets and Musical Instruments
- Business to Business - Professional / Office Equipment and Business for Sale
- Jobs and Services - Jobs and Services
- Travel - Accommodation and Homestays and Tours and Holidays
- Others - Food, Others, Garage Sale, and Items for Swap
Awards and recognition
Mudah.my was voted as the Favourite E-Services at NEF-AWANI ICT Award under the "People's Choice" category in 2011.5 The NEF-Awani ICT Awards is an awards concept introduced to give recognition to deserving Malaysian companies via an integrated media platform.[6][7]
References
- ^ "AsiaOne News". Mudah.my is Malaysia's second most visited website. Retrieved 3 February 2014.
- ^ "MDA and comScore Release Rankings of Top Web Entities in Malaysia for June 2015". ComScore.com. Retrieved 15 August 2015.
- ^ "Digital News Asia". Mudah.my to fend off rivals with ‘one simple approach’. Retrieved 23 October 2015.
- ^ "Carousell hits US$850mil value with merger". The Star. 22 Nov 2019. Retrieved 22 November 2019.
- ^ "Norway's Telenor Group now owns 30 per cent of enlarged Carousell". Retrieved 21 November 2019.
- ^ "Winners of NEF-Awani ICT Awards 2011". NEF-Awani. Retrieved 9 December 2013.
- ^ "NEF-Awani ICT Awards". NEF. Retrieved 9 December 2013.