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Jen Rubio

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Jennifer Rubio is an American businesswoman. She is the co-founder, President, and Chief Brand Officer of Away, a direct-to-consumer lifestyle brand that creates luggage and other travel products.[1] Rubio has served as head of social media at Warby Parker[2][3] and global director of innovation at fashion company AllSaints.[4]

Early life

Rubio was born in the Philippines, and moved to New Jersey when she was seven years old.[5] She grew up traveling, and lived in seven cities on three continents.[4][6] When she was young, Rubio bought a lemonade stand from another child who lived on her street for $20 which she borrowed from her father. She has called it her first merger and acquisition.[1] Rubio later went on to attend college at Penn State University, where she pursued a supply-chain management major. She was placed at Johnson & Johnson as part of Penn State's co-op program.[7] After discovering her desire to be a businesswoman, Rubio dropped out of Penn State just a few credits shy of graduating, in order to pursue a full-time role at Neutrogena, a company with whom she did another co-op.

Career

In 2011, Rubio was recruited by and joined Warby Parker, leading the company's early content and partnership work as its Head of Social Media.[8] She met Away co-founder Stephanie Korey during her time at Warby Parker.[9] In 2013, she left Warby Parker and went to London,[10][11] where she was global director of innovation for clothing brand AllSaints.[3][12][13] She spent much of a year traveling for the position.[14]

Before Warby Parker, Rubio held different marketing and social media roles, working for brands on the agency side and in-house.[15] She also taught social media as an adjunct professor at Miami Ad School.[16] She has been a guest lecturer at Hyper Island, New York University, Wharton School of the University of Pennsylvania, Northwestern University, and Harvard University.[17]

Rubio co-founded Away, a direct-to-consumer travel and luggage company, with Stephanie Korey, who also worked at Warby Parker.[13] By 2017, Rubio and Korey had raised $31 million, making it one of the largest seed financed female-backed startups.[18]

Personal life

In May 2019, Rubio got engaged to her boyfriend, Slack CEO Stewart Butterfield.[19]

References

  1. ^ a b Garcia, Ahiza. "The founders of Away changed the luggage industry after a travel mishap". CNNMoney. Retrieved 2018-10-21.
  2. ^ "Inside Away's Instagram strategy - Digiday". Digiday. 2017-08-14. Retrieved 2018-10-21.
  3. ^ a b "Save Your Money, Skip The MBA, And Go To Startup Grad School Instead". Fast Company. 2016-08-31. Retrieved 2018-10-21.
  4. ^ a b Dunn, Laura Emily (2016-09-01). "Women in Business Q&A: Jen Rubio and Steph Korey, Founders, Away". Huffington Post. Retrieved 2018-10-21.
  5. ^ "Portrait of a Girlboss: Away Co-Founders Steph Korey & Jen Rubio". Girlboss. 2016-10-18. Retrieved 2018-10-21.
  6. ^ "Away Travel". thestyleline.com. Retrieved 2018-10-21.
  7. ^ Raz, Guy. "How I Built This Podcast". NPR. National Public Radio. Retrieved 2 April 2019.
  8. ^ "Away: the Glossier of the travel world". Evening Standard. Retrieved 2018-10-21.
  9. ^ Magazine, Wallpaper* (2016-01-12). "On a roll: Away is the new start-up putting a design spin on luggage". Wallpaper*. Retrieved 2018-10-21.
  10. ^ BAOMOI.COM (2017-11-28). "Khởi nghiệp từ chiếc vali". BAOMOI.COM (in Vietnamese). Retrieved 2018-10-21.
  11. ^ VietnamBiz (2017-11-28). "Cô gái nảy ra ý tưởng 'triệu đô' khi vali hành lý vỡ tan | VietnamBiz". VietnamBiz (in Vietnamese). Retrieved 2018-10-21.
  12. ^ "2016 Fellows - NYC Venture Fellows". nycventurefellows.org. Retrieved 2018-10-21.
  13. ^ a b "Former Warby Parker execs take it away with direct". www.bizjournals.com. Retrieved 2018-10-21.
  14. ^ Avins, Jenni. "Two Warby Parker alums created an affordable, phone-charging carry-on and it's great". Quartz. Retrieved 2019-06-06.
  15. ^ Beauchamp, Megan. ""My Career Path Hasn't Been Linear by Any 'Traditional' Standards"". MyDomaine. Retrieved 2018-10-21.
  16. ^ "Jen Rubio - Digital Strategist at Carrot Creative, Co-founder at GourmetLend - We Are NY Tech". wearenytech.com. Retrieved 2019-06-06.
  17. ^ "Jessica Toonkel". SXSW 2019 Schedule. Retrieved 2019-06-06.
  18. ^ "This CEO Is Leading a New Wave of Female Entrepreneurs". Fortune. Retrieved 2018-10-21.
  19. ^ Perino, Marissa. "Slack CEO Stewart Butterfield is newly engaged to a woman who runs a $1.4 billion startup. Inside the relationship of Silicon Valley's newest 'it' power couple". Business Insider. Retrieved 2019-07-02.
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