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Blue Lynx

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Blue Lynx
IndustryAnime
FoundedApril 22, 2019; 5 years ago (2019-04-22)
Key people
Yuka Okayasu (producer)[1]
ProductsYaoi anime
Websitebluelynx-label.com

Blue Lynx (Japanese: ブルーリンクス) is a Japanese anime label and subsidiary of Fuji TV. Founded in 2019, the label produces boys' love (yaoi) anime films exclusively.

History

Development of Blue Lynx began in 2017 through the efforts of Yuka Okayasu, a producer at Fuji TV who previously worked on the network's Noitamina anime programming block.[1] After noting that Fuji TV's existing programming blocks Noitamina and +Ultra seek to appeal to a broad audience of anime viewers, she sought to develop a label that would conversely appeal to a niche audience of yaoi fans.[1] Development of the label was aided by the critical and commercial success of the live-action boys' love television dramas Ossan's Love on TV Asahi and Pornographer on Fuji TV on Demand (FOD), which demonstrated the popularity of the genre to executives at Fuji.[1] As the sexual content of yaoi manga is necessarily limited in television anime adaptations due to broadcast standards and practices, it was determined that Blue Lynx would produce anime film adaptations exclusively.[1]

Blue Lynx was announced on April 22, 2019 through Twitter, with an announcement that the first project of the label would be revealed on April 26, 2019. Gekkou wa Kimi no Sasayaki (Moonlight is Your Whisper), a five-part short story by Shion Miura with illustrations by Yoko Tanji, was posted on the studio's Twitter and website in the days leading up to the announcement.[2] Its first production, a film adaptation of the manga Twittering Birds Never Fly, was announced on April 26, 2019 by Grizzly.[3]

The label's title is a reference to "BL", the acronym for boys' love, as well as a reference to blue ocean vs. red ocean marketing theory, in regards to the untapped potential of the boys' love market.[1]

Titles

No Title Director Release date Studio Notes
1 Saezuru Tori wa Habatakanai – The Clouds Gather Kaori Makita February 15, 2020 Grizzly Based on a manga by Kou Yoneda.[4][5][6]
2 Given Hikaru Yamaguchi August 22, 2020[a] Lerche Based on a manga by Natsuki Kizu; sequel to an anime television series that aired on Noitamina.[9]
3 L'étranger de la Plage Akiyo Ohashi September 11, 2020 Studio Hibari Based on a manga by Kanna Kii.[10]
TBA Saezuru Tori wa Habatakanai – The Storm Breaks TBA TBA Grizzly Sequel to Saezuru Tori wa Habatakanai – The Clouds Gather.[11]
TBA Don't Stay Gold TBA TBA TBA Prequel to Saezuru Tori wa Habatakanai – The Clouds Gather; released as an original animation DVD.[12]
TBA Untitled Saezuru Tori wa Habatakanai sequel TBA TBA TBA Sequel to Saezuru Tori wa Habatakanai – The Storm Breaks.[13]

See also

  • Noitamina, a Fuji TV anime programming block
  • +Ultra, a Fuji TV anime programming block

Notes

  1. ^ Originally scheduled for May 16, 2020; delayed to August 22, 2020 due to the COVID-19 pandemic.[7][8]

References

  1. ^ a b c d e f "BLアニメが避けて通れない「性描写」と「年齢制限」。フジテレビアニメ開発部の挑戦". Livedoor (in Japanese). 15 February 2020. Retrieved 20 February 2020.
  2. ^ Komatsu, Mikikazu. "Fuji TV Launches BL-Themed Anime Label "BLUE LYNX"". Crunchyroll. Retrieved 26 April 2019.
  3. ^ Pineda, Rafael Antonio. "Kou Yoneda's Twittering Birds Never Fly Boys-Love Manga Gets Anime Film". Anime News Network. Retrieved 26 April 2019.
  4. ^ "ヨネダコウ「囀る鳥は羽ばたかない」劇場アニメ化！フジテレビの新BLレーベルより". Comic Natalie. April 25, 2019. Retrieved April 25, 2019.
  5. ^ Pineda, Rafael Antonio (April 25, 2019). "Kou Yoneda's Twittering Birds Never Fly Boys-Love Manga Gets Anime Film". Anime News Network. Retrieved April 25, 2019.
  6. ^ Loo, Egan (October 26, 2019). "Twittering Birds Never Fly Boys-Love Film's Promo Video Unveils Cast, February Release". Anime News Network. Retrieved October 26, 2019.
  7. ^ "Given Anime Film Delayed Due to Coronavirus Disease COVID-19". Anime News Network. April 13, 2020. Retrieved April 13, 2020.
  8. ^ "Given Anime Film Rescheduled for August 22 After COVID-19 Delay". Anime News Network. July 2, 2020. Retrieved July 2, 2020.
  9. ^ Sherman, Jennifer (September 19, 2019). "Given Boys-Love Anime Gets Film in 2020". Anime News Network. Retrieved September 19, 2019.
  10. ^ Pineda, Rafael Antonio (October 24, 2019). "Kanna Kii's Umibe no Étranger Boys-Love Manga Gets Anime Film Next Summer". Anime News Network. Retrieved October 24, 2019.
  11. ^ "第2章『囀る鳥は羽ばたかない The storm breaks』製作決定！". Blue Lynx (in Japanese). 15 February 2020. Retrieved 20 February 2020.
  12. ^ Hodgkins, Crystalyn (15 February 2020). "Twittering Birds Never Fly Anime Film Gets Sequel Film, OAD". Anime News Network. Retrieved 15 February 2020.
  13. ^ Hodgkins, Crystalyn (16 February 2020). "Twittering Birds Never Fly Anime Listed With 3 60-Minute Installments". Anime News Network. Retrieved 20 February 2020.
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