KORA Organics

KORA Organics
	KORA Organics logo
Company type	Private
Founded	2009
Headquarters	Los Angeles, California
Key people	Miranda Kerr, Founder & Managing Director
Products	Organic skin care products & cosmetics
Website	www.KORAorganics.com

KORA Organics is an Australian/US-based company co-founded by supermodel Miranda Kerr. Kora Organics skincare range was created alongside a team of researchers and consultants in microbiology, aromatherapy and organic chemistry who specialise in organic and natural formulations in Australia.^[1] The range is Ecocert certified^[2] as it is made partly from natural and certified organic ^[3] ingredients. Furthermore, the skincare product line is in accordance with Cosmos (standard),^[4] a global certifying agency that follows strict organic guidelines and regulations around ingredient selection and the manufacturing process.

KORA Organics products are sold in over 200 retailers across Australia^[5] including the department store David Jones Limited ^[6] and Sephora.^[7] After launching in the United States in 2017,^[8] KORA Organics is now sold in 30 countries ^[9] including United Kingdom, Germany, Spain, Italy, Singapore, Malaysia and Hong Kong,^[10] as well as through the company's website and via e-retailers Nourished Life,^[11] Adore Beauty,^[12] Cult Beauty,^[13] and Net-a-Porter.^[14]

Background

Before Kerr's modelling career, she spent 18 months studying nutrition and health psychology at the Academy of Natural Living near Cairns.^[15] This interest in healthy living led to her founding KORA Organics to create a range of certified organic skincare products that she had always wanted but was unable to find. Kerr self-funded the company with her modelling money, and her 95% stake in the brand remains.^[16] According to the company, the name KORA Organics is derived from Miranda's own belief in the connection of the mind, body and spirit to the ‘core’ self.^[17]

Awards

KORA Organics has won 24 global awards since 2017 to date, including coveted awards such as; Allure Best of Beauty three years in a row,^[18] Elle International Beauty Awards ^[19] and InStyle magazines Best Beauty Awards.^[20]

2017

Noni Glow Skinfood – Health Winner – best Superfood, Byrdie Curated Beauty Awards 2017

Noni Glow Body Oil - Allure Best of Beauty Winner 2017 ^[21]

2018

Noni Glow Face Balm - Allure Best of Beauty Awards Winner 2018 ^[22]

Noni Glow Body Balm – Winner Best in Body, Jones Beauty Awards 2018 ^[23] (AU)

Noni Glow Face Oil - Best Non-Drug store Face Oil, Hello Giggles Beauty Crush Awards 2018 ^[24]

Noni Glow Face Oil - Elle International Beauty Awards 2018 ^[25]

Turmeric Brightening & Exfoliating Mask – Best Face Mask (Combination Skin), Byrdie Australia's Curated Beauty Awards ^[26]

2019

Rose Quartz Luminizer - Winner Best Highlighter of Byrdie's Eco Beauty Awards 2019 ^[27]

Balancing Rose Mist – Best Non-Drug Store Face Mist, Hello Giggles Beauty Crush Awards 2018 ^[28]

Turmeric Brightening & Exfoliating Mask - WINNER Swedish Organic Beauty Awards 2019 (SWEDEN) ^[29]

Noni Glow Sleeping Mask - Winner Most Hydrating Mask (Cream/sheet), Cleo Beauty Hall of Fame 2019 (SINGAPORE) ^[30]

Body Exfoliator – Winner Best Body Exfoliator, Cleo Beauty Hall of Fame 2019 (SINGAPORE)^[31]

Noni Glow Face Oil - Giver of Great GLOW, Jones Beauty Awards 2019 ^[32]

Rose Quartz Heart Facial Sculptor – Best Gua Sha Tool, New Beauty's Best Skin Products Awards 2019 ^[33]

Cream Cleanser - Winner Best Cleanser for Dry Skin, InStyle's 101 Best Beauty Buys Awards 2019 ^[34]

Turmeric Brightening & Exfoliating Mask - Winner - Best Natural Beauty Product category, Telegraph Stella Smart Beauty Awards 2019. (UK) ^[35]

Noni Bright Vitamin C Serum - Allure ‘Best of Beauty Award 2019 (US).^[36]

Turmeric Brightening & Exfoliating Mask - Best Face Mask, Anna magazine (FINLAND)

Turmeric Brightening & Exfoliating Mask - Winner Best Beauty Buy for 2020 by the Trendi Magazine (PRINT)(FINLAND)

2020

Noni Glow Face Oil - Winner Green Face Care category, ELLE International Beauty Awards 2020.^[37] Winners were revealed in the December issue of ELLE France and from the January 2020 issues around the world. (GLOBAL)

Turmeric 2-in-1 Brightening & Exfoliating Mask - Winner for Best Natural Pick Face Mask, 2020 Harper's Bazaar 2020 Anti-Aging Awards! (US) ^[38]

Noni Radiant Eye Oil - Winner for Top Eye Cream, 2020 Organic Spa Media Beauty Awards (US) ^[39]

Noni Night AHA Resurfacing Serum - Winner Best Serum for Oily Skin for SELF magazine's 2020 SELF Health Beauty Awards (US).^[40]

Body Exfoliator - Winner for the Best Body Scrub, Prevention's Healthy Skin Awards 2020 (US).^[41]

Controversy

On 8 September 2014, Glammonitor reported that KORA Organics has some Certified Organic ingredients but it is not Certified as a whole,^[42] after laboratories confirmed that KORA Organics Benzyl alcohol is produced from synthetic origin. As of 5 October 2014, Miranda Kerr did not respond to the evidences found by the laboratories.

References

External links

Official website

[1] ttp://www.harpersbazaar.com.au/news/beauty-insider/2009/10/miranda-kerr-launches-skincare-range/

[2] ttps://www.ecocert.com/en/home

[3] ttp://ap.ecocert.com/gloperators/index.php

[4] ttp://cosmos-standard-rm.org/data/indexcp.php

[5] ttps://www.fastcompany.com/40527667/model-to-mogul-miranda-kerr-builds-a-beauty-wellness-empire

[6] ttps://www.afr.com/life-and-luxury/inside-miranda-kerrs-skincare-empire-20190304-h1bzfg

[7] ttps://ww.fashionnetwork.com/news/Sephora-to-launch-2nd-gen-of-kora-organics-by-miranda-kerr,830196.html

[8] ttps://www.prnewswire.com/news-releases/kora-organics-created-by-miranda-kerr-to-launch-new-noni-glow-collection-in-all-sephora-doors-nationwide-may-19th-300460504.html

[9] ttps://www.beauticate.com/who/models/miranda-kerr/

[10] ttps://www.marieclaire.com.au/miranda-kerr-pregnant-cover

[11] ttps://www.finder.com.au/buy-kora-organics-australia

[12] ttps://www.bodyandsoul.com.au/beauty/news-reviews/theres-a-reason-these-are-the-best-selling-face-masks-on-adore-beauty/news-story/5e3c841ebc3fd22a8b678de9dcaafb2b

[13] ttps://www.vogue.com.au/beauty/skin/these-are-the-10-most-googled-skincare-ingredients-of-2020/image-gallery/d4d62249cc72dddb46a8fd38d2283f06

[14] ttp://www.net-a-porter.com/Shop/Designers/KORA_Organics_by_Miranda_Kerr/All

[15] ttps://www.dailytelegraph.com.au/lifestyle/mirandas-kerr-ching-factor/news-story/b1bf363a61b4a0f588eff9a8c2c43c7d

[16] ttps://www.theceomagazine.com/business/health-wellbeing/miranda-kerr-reveals-how-she-created-a-clean-beauty-empire/

[17] ttps://www.huffpost.com/entry/miranda-kerr-pregnant-baby-bump-kora_n_702284

[18] ttps://www.allure.com/gallery/best-of-beauty-2017-winners

[19] ttps://elle.in/article/elle-international-beauty-awards-2020/

[20] ttps://www.instylemag.com.au/best-skincare-products-2019

[21] ttps://www.allure.com/gallery/best-of-beauty-2017-winners

[22] ttps://www.allure.com/gallery/best-of-beauty-2018-winners

[23] ttps://www.davidjones.com/blog/post/89/all-the-winners-of-the-2018-jones-beauty-awards-.html

[24] ttps://hellogiggles.com/beauty/beauty-products-tools/beauty-crush-awards-2017/

[25] ttps://www.beautydirectory.com.au/news/awards/elle-international-beauty-award-winners-announced-0

[26] ttps://www.byrdie.com/skincare-4628417

[27] ttps://www.byrdie.com/eco-beauty-makeup-winners-2019-4685380

[28] ttps://nz.news.yahoo.com/winners-hellogiggles-2019-beauty-crush-150057545.html

[29] ttps://www.organicbeautyawards.se/sv-SE/hem/vinnarna/2019-42435769

[30] ttps://www.cleo.com.sg/beauty/skincare/beauty-hall-fame-2019-winners/

[31] ttps://www.cleo.com.sg/beauty/skincare/beauty-hall-fame-2019-winners/

[32] ttps://www.davidjones.com/blog/post/266/winners-of-the-jones-beauty-awards-2019.html

[33] ttps://www.newbeauty.com/newbeauty-2019-award-winners-skin/33

[34] ttps://www.instylemag.com.au/best-skincare-products-2019

[35] ttps://www.telegraph.co.uk/beauty/events/stella-smart-beauty-awards-2019-reveal-15-winning-beauty-products/

[36] ttps://www.allure.com/story/best-of-beauty-2019-winners

[37] ttps://elle.in/article/elle-international-beauty-awards-2020/

[38] ttps://www.harpersbazaar.com/beauty/skin-care/a26412880/anti-aging-awards/

[39] ttps://www.organicspamagazine.com/our-natural-organic-beauty-awards-part-2/

[40] ttps://www.self.com/package/healthy-beauty-awards

[41] ttps://www.prevention.com/beauty/g32926585/prevention-healthy-skin-awards-2020/

[GlamMonitor-42] Glammonitor | KORA Organics Line by Miranda Kerr is Not Organic

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