BufferBox

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BufferBox
Founded 2011
Headquarters KitchenerWaterloo, Ontario
Area served
Greater Toronto Area, Kitchener-Waterloo, San Francisco
Owner Alphabet Inc.
Parent Google
Website BufferBox.com
A BufferBox at Finch Bus Terminal.

BufferBox Inc. was a Canadian startup from the University of Waterloo, Ontario, Canada that leveraged parcel kiosks to provide consumers the convenience of picking up their online purchases 24/7.[1] Founded by Jay Shah, Aditya Bali and Mike McCauley, BufferBox's mission was to make missed delivery notices a thing of the past.[1] When consumers signed up for the service, they received a unique 'BufferBox address' to use as their shipping address when shopping online. Members then received an email notification with a unique unlock code as soon as their package was delivered which enabled them to pick up their package from their local BufferBox.[2]

One year after its founding BufferBox was awarded the 2012 Velocity Venture Fund, and went through the Y Combinator program in Silicon Valley.[3] After conducting a pilot trial at the University of Waterloo, the service expanded to various locations in the Greater Toronto Area. A deal was announced in early November 2012 to install kiosks at GO Transit stations.

On November 30, 2012, BufferBox was acquired by Google for a rumored $25 million.[4][5] The acquisition was seen as a step to compete with Amazon's Locker service.[5] Google Waterloo engineering director Steve Woods said the BufferBox team — which consisted of seven employees beyond its trio of founders — would be kept intact, with Google providing additional resources to help the company grow. Google advised at the time of the acquisition, that they planned on keeping the BufferBox brand active for the foreseeable future.[6] However, on February 21, 2014 Google announced that it was closing down BufferBox. The last day for warehouses accepting packages was set to March 31, 2014. [7]

How to use BufferBox[edit]

  • Shop Anywhere Online: Sign in using your Google Account to get your personal BufferBox address
  • Ship to BufferBox Address: Enter your BufferBox address on the checkout page whenever you buy online
  • Pick-up Your Parcel: You'll receive an unlock code by email. Then, pick up your parcel anytime you'd like

Competitors[edit]

References[edit]

  1. ^ a b https://www.bufferbox.com/about
  2. ^ https://techcrunch.com/2013/09/30/googles-bufferbox-expands-its-shipping-kiosk-service-for-parcel-pickups-to-san-francisco/
  3. ^ "Archived copy". Archived from the original on 2013-12-03. Retrieved 2013-11-17. 
  4. ^ Hartley, Matt (30 November 2012). "Google snaps up Waterloo startup BufferBox". Financial Post. Toronto. Retrieved 30 November 2012. 
  5. ^ a b https://techcrunch.com/2012/11/30/google-acquires-waterloo-based-e-commerce-startup-amazon-locker-competitor-and-yc-graduate-bufferbox/
  6. ^ http://business.financialpost.com/2012/11/30/google-snaps-up-waterloo-startup-bufferbox/?__lsa=b03d-b67b
  7. ^ http://blog.bufferbox.com/2014/02/important-bufferbox-update.html#!/2014/02/important-bufferbox-update.html

External links[edit]