Choi Gee-sung

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Choi Gee-sung
Choi Ji-Sung from acrofan.jpg
Born (1951-02-02) 2 February 1951 (age 68)
Alma materSeoul National University
OccupationPresident and Chief Executive of the digital media division at Samsung Electronics
Korean name
Revised RomanizationChoe Jiseong
McCune–ReischauerCh'oe Chisŏng

Choi Gee-sung (born 2 February 1951)[1] is President and Chief Executive of the digital media division at Samsung Electronics, overseeing the third-largest business group of the South Korean company, which includes televisions, flat-panel screens, MP3 players, personal computers, and other consumer electronics.[2] He was a New York City torchbearer for the 2004 Summer Olympics relay.

Early life[edit]

Choi grew up in Chuncheon, Gangwon-do, where he attended Chuncheon Middle School and Chuncheon High School. He graduated from Seoul National University's Department of Business in 1977.[1]


Choi had a stint as chief design officer and established Samsung's chip business in Europe in the 1980s. He is best known as a marketing expert, however, and is credited with having steered Samsung past Sony (SNE) to become the world's No. 1 TV brand in 2006. Choi took over the running of Samsung's mobile phone business in January 2007. By September 2008, the company's global market share stood at 17.1%—second only to Nokia and up from 14.4% in 2007.


  1. ^ a b "최지성 삼성그룹 미래전략실장". Business Post. 29 June 2015. Retrieved 16 November 2015.
  2. ^ O'Brien, Kevin J. (2005-03-11). "Interview with chief executive Geesung Choi". International Herald Tribune. Retrieved 2008-02-02.