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Crest Whitestrips were introduced in 2001. The product is used by placing a disposable plastic strip directly onto the teeth that contains an enamel-safe whitening gel. It is reported to be most effective on yellow and heavily stained teeth.
In 2010, the "3D" range of Whitestrips was introduced. The new "Advanced Seal" was a technological advancement from the older Crest Whitestrips. The strips are now non-slip, and also whiten more teeth because each strip is longer. These are available with the strongest retail 3D Advanced Vivid and 3D Professional Effects Whitestrips.
Possible side effects from Whitestrips usage include gum irritation and white spots on the teeth for a few hours after use. Sensitivity can also temporarily occur. Whitestrips can also have a bleaching effect if they come in contact with clothing or skin. Whitestrips are not for use by children under the age of 18. The active ingredient is hydrogen peroxide.
According to a 2009 article in The Washington Post, Consumer Reports found Crest Whitestrips Supreme to be the best of the eight teeth whitening products it tested. This product was the most expensive kit tested by Consumer Reports.
Crest 3D White Whitestrips only whiten natural teeth. The strips do not whiten caps, crowns, veneers, fillings or dentures. They are not to be used with dental braces, loose teeth or temporary or loose restorations. Crest recommends that if customers are in need of dental work, have had dental work or have staining from medication, they ask a dentist if tooth whitening is appropriate.
Summary of products
|Model||Availability||Introduced||Length of use||Duration of whiteness|
|Crest Whitestrips Classic
previously Crest Whitestrips
|Discontinued||May 2001||14 days||12 months|
|Crest Whitestrips Professional||Discontinued||2001||10 days||12 months|
|Crest Whitestrips Supreme||Dentist and online||September 2003||21 days||18 months|
|Crest Whitestrips Premium||Discontinued||January 2004||7 days||12 months|
|Crest Whitestrips Pro
previously Crest Whitestrips Premium Plus
|Discontinued||April 2005||10 days||18 months|
|Crest Whitestrips Renewal||Discontinued||January 2006||10 days||18 months|
|Crest Whitestrips Daily Multicare||Discontinued||March 2007||Daily||White after using system|
|Crest Whitestrips Advanced Seal||Discontinued||February 2009||14 days||18 months|
|Crest 3D Intensive Professional Effects||Discontinued||2011||7 days||12 months|
|Crest Whitestrips 3D Vivid||In store and online||2009||10 days||12 months|
|Crest Whitestrips 3D Advanced Vivid||In store and online||March 2010||14 days||12 months|
|Crest Whitestrips 3D Professional Effects||In store and online||March 2010||20 days||12 months|
|Crest 3D White 2 Hour Express||In store and online||2010||2 hours||3 months|
|Crest 3D White Supreme FlexFit||Online, Dentist, In store||2013||14 days||18 months|
- Crest Whitestrips Supreme has 100 mg of gel with 14% hydrogen peroxide (14 mg) of hydrogen peroxide per upper strip.
- Crest Whitestrips Professional has 200 mg of gel with 6.5% hydrogen peroxide per upper strip.