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DFO Moorabbin

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Coordinates: 37°58′10″S 145°05′15″E / 37.9695°S 145.0875°E / -37.9695; 145.0875
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37°58′10″S 145°05′15″E / 37.9695°S 145.0875°E / -37.9695; 145.0875

DFO Moorabbin
File:Direct-factory-outlets-brand.png
Map
LocationCheltenham, Victoria, Australia
Opening date1992[1]
OwnerAustexx Group
No. of stores and services135+[2]
Total retail floor area24,715m2[2]
No. of floors1
Parking1,373[2]
Websitewww.dfo.com.au/moorabbin

DFO Moorabbin (also known as Direct Factory Outlets Moorabbin), is a regional discount shopping centre located in Cheltenham, Victoria[2][3] approximately 16 kilometres from the Melbourne CBD, directly adjacent to Moorabbin Airport.

History

Originally Fairways Leisure Market, the centre was opened in 1992, on land adjacent to Moorabbin Airport.[1]

In 1997, the centre was purchased by the Austexx Group and was the group's first of eleven Direct Factory Outlets shopping centres in Australia.[4] The centre had approximately 45 stores, on 8,000m2 of land.[5] Since opening, the centre has been expanded to 24,715m2,[2] and as a result now comprises up to 135 stores mainly devoted to fashion,[2] and two food courts.

Kingston Central Plaza also adjacent to DFO is a smaller shopping precinct, which opened in 2008, and has 10 stores including: The Good Guys, Aldi Supermarket and Sam's Warehouse, closed 2013 and soon replaced by a Toys "R" Us .[6]

DFO Moorabbin's main local rival is the super-regional shopping centre, Westfield Southland, which is located approximately 5 kilometres north-east from the centre, in Cheltenham.

Transport

The shopping centre is serviced by Bus routes, as well as the nearby Cheltenham railway station, Melbourne, a 30-40 minute walk from the centre.[3]

See also

References

  1. ^ a b Our History
  2. ^ a b c d e f DFO Moorabbin - CFSGAM Portfolio
  3. ^ a b DFO Moorabbin location
  4. ^ Pallisco, Marc (9 February 2010). "Ownership of 1.5 Billion DFO Retail Chain to Change". realestatesource.com.au. Retrieved 30 May 2011.
  5. ^ Khadem, Nassim (2 May 2004). "Centres feel left out of discount boom". The Age. Retrieved 29 October 2012.
  6. ^ Property Developments
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