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Debbie Sterling

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Debbie Sterling (born February 26, 1983) is the Founder and CEO of GoldieBlox. Sterling is an engineer, spokesperson, and one of the leading voices in the movement to encourage girls' interest in engineering and technology. Sterling was named TIME's Person of the Moment[1] and Business Insider's 30 Women Who Are Changing the World.[2] GoldieBlox was named one of the World's Most Innovative Companies by Fast Company in 2014.[3] The Toy Industry Association has given GoldieBlox multiple Toy of the Year nominations and victories, including 2014 Educational Toy of the Year.[4][5]

Sterling studied engineering at Stanford and graduated in 2005.[6] She developed GoldieBlox after noticing the lack of available engineering toys targeted at girls. She tried to gain support for GoldieBlox at a New York toy fair but encountered skepticism that girls would want anything that isn't princesses or dolls. Instead, Sterling launched a kickstarter campaign that raised nearly $300,000. GoldieBlox is now available for purchase at hundreds of retailers including major stores like Toys "R" Us.[7][8][9]

References

  1. ^ "Debbie Sterling Gives Girl Toys a New Tune". TIME. Retrieved 15 December 2016.
  2. ^ Melissa Stanger; Jennifer Polland. "30 Women Who Are Changing The World". Business Insider. Retrieved 14 December 2016.
  3. ^ "The Most Innovative Companies of 2014". Fast Company. Retrieved 15 December 2016.
  4. ^ "2014 TOTY WINNERS". Toy Industry Association. Retrieved 15 December 2016.
  5. ^ "2015 TOTY WINNERS". Toy Industry Association. Retrieved 15 December 2016.
  6. ^ "Debbie Sterling". Engineergirl.org. Retrieved 18 January 2017.
  7. ^ Melissa Stanger; Jennifer Polland. "30 Women Who Are Changing The World". Business Insider. Retrieved 14 December 2016.
  8. ^ Ruiz, Lorena. "Meet Debbie Sterling, building toys and women engineers". MSNBC.
  9. ^ "GoldieBlox Company Profile". Fast Company. Retrieved 15 December 2016.


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